Instructor Edition: Same as student edition but has free copy markings. May include moderately worn cover, writing, markings or slight discoloration. SKU:9780205777785-4-0-12. Bookseller Inventory #
Strategic Communication discusses the four essential elements of effective communication - setting goals, knowing the audience, mastering skills, and managing anxiety. For the successful communicator this book provides the both framework and the necessary tools.
This Seventh Edition helps the reader address the current challenges of communication within the realm of business. The updated examples provide an increased focus on the balance between technology and communication, the new forms of communication technology; in addition to the integration of new research in the area of business communication, management, interpersonal and group communication. Strategic Communication prepares readers for the business world of today.
From the Back Cover:
Title: Strategic Communication in Business and the ...
Publisher: Allyn & Bacon
Publication Date: 2011
Book Condition: Fair
Book Description Condition: Good. The cover is clean but may show some signs of wear. Some pages may have folding. Seller Inventory # 4CJH370005KA
Book Description Pearson, 2010. Paperback. Condition: Good. Item may show signs of shelf wear. Pages may include limited notes and highlighting. Includes supplemental or companion materials if applicable. Access codes may or may not work. Connecting readers since 1972. Customer service is our top priority. Seller Inventory # mon0001021822
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Book Description Allyn & Bacon, 2010. Paperback. Condition: Used: Good. Seller Inventory # SONG0205693113
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