Strategy, 2008-2009

Dave Ketchen

Published by McGraw-Hill/Irwin 2008-02-19, 2008
ISBN 10: 0073381284 / ISBN 13: 9780073381282
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0073381284. Bookseller Inventory # 515936

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Synopsis: Overview: Strategy 08/09 is concisely written to cover the core strategy concepts within strategic management and to do so in a rigorous yet engaging way. This text builds on both real-life examples and academic research and provides appropriate cases chosen specifically for the textbook. Designed by faculty at a focus group, this text will published in 2-color format on an annual basis to ensure that company examples are current and relevant to students and instructors.

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Bibliographic Details

Title: Strategy, 2008-2009
Publisher: McGraw-Hill/Irwin 2008-02-19
Publication Date: 2008
Binding: Paperback
Book Condition: good
Edition: 1.

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