Successful Brand Management In A Week (Teach Yourself: Business)

Hitchens, Paul

ISBN 10: 1444197975 / ISBN 13: 9781444197976
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Synopsis:

Learn successful brand management in 7 days and advance your career

Written by Paul and Julia Hitchens, leading experts in branding, Successful Brand Management in a Week quickly teaches you the insider secrets you need to build your business. The seven straightforward chapters feature the key points of the subject, as well as questions to ensure you have taken it all in. There are also cartoons and diagrams throughout that make this book a more enjoyable and effective learning experience.

About the Author:

Paul and Julia Hitchens formed Verve Interactive Ltd in 1996. Verve has worked with world famous brands including Virgin Atlantic and Granada Media.

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Title: Successful Brand Management In A Week (Teach...
Binding: Paperback
Book Condition: VeryGood

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Hitchens, Julia, Hitchens, Paul
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Book Description Hodder Stoughton General Division, United Kingdom, 2014. Paperback. Condition: New. Language: English . Brand New Book. The ability to manage your brand successfully is crucial to anyone who wants to advance their career.Written by Paul and Julia Hitchens, leading experts on corporate brand strategies, this book quickly teaches you the insider secrets you need to know to in order to successfully manage your brand.The highly motivational in a week structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!Sunday: Determine your brand focusMonday: Define your brand strategyTuesday: Express your brand itentityWednesday: Evolve your brand cultureThursday: Build your employer brandFriday: The importance of designSaturday: Sustaining the brand. Seller Inventory # AAS9781444197976

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Book Description Hodder Stoughton General Division, United Kingdom, 2014. Paperback. Condition: New. Language: English . Brand New Book. The ability to manage your brand successfully is crucial to anyone who wants to advance their career.Written by Paul and Julia Hitchens, leading experts on corporate brand strategies, this book quickly teaches you the insider secrets you need to know to in order to successfully manage your brand.The highly motivational in a week structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!Sunday: Determine your brand focusMonday: Define your brand strategyTuesday: Express your brand itentityWednesday: Evolve your brand cultureThursday: Build your employer brandFriday: The importance of designSaturday: Sustaining the brand. Seller Inventory # AAS9781444197976

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Book Description 2014. Paperback. Condition: New. Paperback. The ability to manage your brand successfully is crucial to anyone who wants to advance their career.Written by Paul and Julia Hitchens, leading experts on corporate brand str.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 128 pages. 0.130. Seller Inventory # 9781444197976

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