ISBN 10: 1904902820 / ISBN 13: 9781904902829
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Synopsis: Sun Tzu's The Art of War has provided strategists with essential advice on battlefield tactics and management strategies for more than two thousand years. In recent years The Art of War has become a cult book for business leaders and is regarded as essential reading for global entrepreneurs seeking to master strategy. The book has also, unsurprisingly, had a huge influence on military planning both in the East and West. Assuming you don't necessarily have any countries to invade or plan to lay siege to any kingdoms in the foreseeable future author Karen McCreadie interprets Sun Tzu's strategies for the debatably less dangerous pursuit of business. This brilliant interpretation of Sun Tzu's work is not a substitute for the original. Its purpose is simply to illustrate the timeless nature of Master Sun's extraordinary insights by bringing them to life through modern business case-studies. The fantastic format of Karen's work helps to transform the undeniable wisdom contained in the original The Art of War into an entertaining accompaniment to one of the greatest books ever written.

About the Author: Karen McCreadie is a freelance writer who specialises in ghost-writing books. She formerly worked in marketing and the personal development industry. Karen has written books for multi-millionaire businessmen, CEOs and international speakers on topics ranging from sales, coaching and wealth creation to the mind/body connection and psychological profiling.

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McCreadie, Karen
Published by Infinite Ideas (2008)
ISBN 10: 1904902820 ISBN 13: 9781904902829
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Book Description Infinite Ideas Limited, United Kingdom, 2008. Paperback. Condition: New. Language: English . Brand New Book. Sun Tzu s The Art of War has provided strategists with essential advice on battlefield tactics and management strategies for more than two thousand years. In recent years it has become a cult book for business leaders and essential reading for global entrepreneurs seeking to master strategy. In Sun Tzu s The Art of War Karen McCreadie expertly interprets Master Sun s war strategies for the (perhaps) less dangerous pursuit of business. Twenty-first century readers will discover: * Why you need to know your market inside out for best results; * Why discipline is the key to success; * Why flexibility is crucial for making the most of new opportunities; * Why you need to plan for best and worst-case scenarios; * Why you need to cut delays and strike while the iron is hot. This thoroughly up-to-date interpretation of Sun Tzu s work is not a substitute for the original, but seeks to illustrate the timeless nature of Master Sun s extraordinary insights by bringing them to life with modern business examples. Seller Inventory # AAJ9781904902829

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Book Description Infinite Ideas Limited, United Kingdom, 2008. Paperback. Condition: New. Language: English . Brand New Book. Sun Tzu s The Art of War has provided strategists with essential advice on battlefield tactics and management strategies for more than two thousand years. In recent years it has become a cult book for business leaders and essential reading for global entrepreneurs seeking to master strategy. In Sun Tzu s The Art of War Karen McCreadie expertly interprets Master Sun s war strategies for the (perhaps) less dangerous pursuit of business. Twenty-first century readers will discover: * Why you need to know your market inside out for best results; * Why discipline is the key to success; * Why flexibility is crucial for making the most of new opportunities; * Why you need to plan for best and worst-case scenarios; * Why you need to cut delays and strike while the iron is hot. This thoroughly up-to-date interpretation of Sun Tzu s work is not a substitute for the original, but seeks to illustrate the timeless nature of Master Sun s extraordinary insights by bringing them to life with modern business examples. Seller Inventory # AAJ9781904902829

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