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Synopsis: Successful supply chain management requires cross-functional integration of key business processes within the firm and across the supply chain. It is focused on the management of key relationships and the improvements in performance that can be achieved. However, in many companies executives struggle to achieve the necessary integration. The problem is that they do not fully understand the supply chain management processes and the linkages necessary to integrate those processes. By understanding them and recognizing why and how they should be implemented, executives will be able to create more integrated supply chains which will lead to increased revenues and profitability for all member firms.

About the Author: Douglas M. Lambert is the Raymond E. Mason Chair in Transportation and Logistics and Director of The Global Supply Chain Forum at The Ohio State University. Dr. Lambert has served as a faculty member for over 500 executive development programs in North and South America, Europe, Asia and Australia. He is the autor or co-author of seven books and more than 100 articles. In 1986, Dr. Lambert received the CLM Distinguished Service Award for his contributions to logistics management. He holds an honors BA and MBA from the University of Western Ontario and a Ph.D. from The Ohio State University.

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