Toxic Sludge is Good For You: Lies, Damn Lies and the Public Relations Industry

Stauber, John; Rampton, Sheldon

Published by Common Courage Press
ISBN 10: 1567510612 / ISBN 13: 9781567510614
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Synopsis: Toxic Sludge is Good for You explains exactly how the magic of modern PR transforms the favoured policies of the rich and the powerful into uncontroversial common sense. It is without doubt the most important book about the methods and objectives of corporate public relations ever published. Reading it will make life for the executives at Hill and Knowlton, Ketchum and Barston-Marstellar a little bit more difficult. And that can only be a good thing.

Review: Sure, many of us in this modern world are cynical. The most cynical may even suspect that the news is manipulated and massaged by sponsors, that corporations act in their best interests, that political campaigns are determined not by votes, but by bucks, and that we don't get "all the news that's fit to print" but instead, "all the news that gets the ink". But even the most media-savvy amongst you will be awed by the behind-the-scenes descriptions of the Public Relations industry in action so masterfully described in this book. If you want your eyes to be opened, open them upon the pages of this book. (But remember: there are some very important people counting on you, and they really would prefer that you didn't ever hear about this book, much less buy it.)

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Title: Toxic Sludge is Good For You: Lies, Damn ...
Publisher: Common Courage Press
Binding: Library Binding
Book Condition: Fair

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