Turning a Business Around: 2nd edition

Blayney, Mark

Published by How to Books
ISBN 10: 1845280636 / ISBN 13: 9781845280635
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Synopsis: There is lots of advice around for starting a business, but less for when it is established but un-profitable, or gets into difficulties. This is a guide to help you when the going gets tough. It acts as a smoke detector - to help spot the early warning signs of approaching difficulty, and as a fire extinguisher - for immediate use in a crisis. It will help you to turn a business around by explaining: why businesses fail, how to spot the warning signs, key ways to stabilise your finances, how to devise a realistic recovery plan, and how to manage that plan into effective action.Contents: 1. Turnaround; SECTION 1 - Recognise the need for a fast turnaround; 2. Spotting the warning signs of business failure; 3. Understand why businesses fail; SECTION 2 - Stabilise your finances; 4. Understanding your immediate financial position; 5. Managing a real cash crisis; 6. Understanding and controlling your financial performance; SECTION 3 - Devise a plan; 7. Setting the strategy; 8. Managing marketing; SECTION 4 - Make it happen; 9. Managing change; 10. Managing the risks.

About the Author: Mark Blayney worked for one of the UK's leading accountancy firms as partner in charge of strategic consultancy and turnaround business. He now runs a strategy consultancy and financing brokerage which specialises in turnarounds and business revenues. He lives in Bishop Auckland, Durham, UK.

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Title: Turning a Business Around: 2nd edition
Publisher: How to Books
Binding: Paperback
Book Condition: Good

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