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The Value-Driven Eye Care Game: A Player's Survival Guide

Larry J. Alexander

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ISBN 10: 1491824654 / ISBN 13: 9781491824658
Published by AuthorHouse, 2013
Condition: Good Soft cover
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Bibliographic Details

Title: The Value-Driven Eye Care Game: A Player's ...

Publisher: AuthorHouse

Publication Date: 2013

Binding: Paperback

Book Condition: Good

About this title


With the establishment of optometry as the primary eye care profession, and significant reforms under way in health care, the opportunity exists now to add value to an independent eye care practice for both the doctor and the patient. The favorable geographic distribution of optometrists in rural and urban locations lends well to the evolving trends of health care in America. Ease of access to care without having to travel long distances lends well to the economics for patients. The difficulty for the independent practice is the paradigm shift required on several levels: from paper records to electronic; from an optical focus to medical, from individual and episodic care to team-based and coordinated care. Add to this the concomitant increase in the complexity of billing and coding and we have a whole new game on our hands, a survival game. The exact strategy to make this shift adeptly does not exist. Vision without execution is hallucination. This guide will serve as a basis for applying some organizational sense to the adventure of creating a new medical model for forward-thinking optometric practices.

About the Author:

Larry J. Alexander, OD, FAAO, author of the "New Medical Model" chapters is no stranger to the optometry profession. Well known for his authorship of Primary Care of the Posterior Segment, a text used by most schools and colleges of optometry as well as by eye-care practitioners, Dr. Alexander speaks out now on the value-driven eye-care game from an illustrative academic career as a clinical professor of ocular disease at the University of Alabama Birmingham Medical Center School of Optometry. In early 2013, Larry launched Eye Lessons, a website dedicated to providing educational lessons, articles, slides, and white papers for the betterment of optometry and ophthalmology. Larry lives with his wife, Lynn, near Dallas, Texas. Alistair L. Jackson, M.Ed, brings to the optometry profession much-needed insight about health care reform. In his reform-focused chapters, Mr. Jackson shares the wisdom of his many years of researching, writing, and speaking to doctors about electronic health records, certified EHR technology, and the implications of health care reform for independent eye care. Given his extensive study and writing on this topic, Alistair is currently seeking FAAO status in the special category for nonclinician contributors. In early 2013, Alistair launched Eye Care Advice, a consultancy dedicated to curating health care reform for forward-thinking eye doctors. Alistair lives with his wife, Ruth, near Vancouver, Canada.

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