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Johnson, Al

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ISBN 10: 1425977952 / ISBN 13: 9781425977955
Published by AuthorHouse, 2007
Used Condition: Good
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Former Library book. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP79887312

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Bibliographic Details


Publisher: AuthorHouse

Publication Date: 2007

Book Condition: Good

About this title


A comical 'take off' of the world's biggest retailer obsessed with regaining it's No. 1 ranking in annual income and reestablishing growth in it's stagnant stock price. To regain the Forbe's No. 1 income position, the corporate retailer turns to a young and wholesome CEO for direction and development of a new business strategy to improve profits and strengthen the stock value. The CEO, Benjamin A. Goodfellow, is constantly pressured by the heirs of the corporate founder to make more money! Ben is faced with sweat shops issues, charity events, union encounters, demonstrations, security issues, government corruption, shoplifting and women problems while striving to perform. Ben relies heavily on his administrative assistant Happi Holiday to work through the issues. Under pressure, the CEO implements a high-end ladies boutique and vendor logo program to boost profits. The young CEO's biggest test comes at the annual stockholder's meeting when the Chairman and ex-CEO's move to replace him is thwarted by his administrative assistant, and her girlfriends from Houston. Ben's business strategy survives and is effective resulting in a rapid shift of wealth to the retail giant. It's just a ladies "Platinum thing"! The threat of big oil companies and OPEC dominating the world economy comes to an abrupt end. Suddenly, the wealthy retailer is in control of the financial world and must help the U.S. Treasury stay solvent and maintain foreign trade. Ben Goodfellow takes his share of the windfall profits and ends his women problem by running off with Lupe Lopez, a Hispanic cleaning lady at the corporate headquarters. The couple departs Arkansas and moves to New Mexico where they purchase a dude ranch and specialize in rehabilitation of failed corporate executives! And, the Board of Directors quickly move to select Happi Holiday the new CEO of War Mart.

About the Author:

Young for his age and experienced in the business and political world, this author wishes to share his humorous insight into the viscious but funny corporate America with the reader's of War-Mart world. He grew up in the Ozarks, graduated from George Washington University, was drafted in the U.S. Navy then worked in 12 states helping build the Interstate Highway System. An engineer by education with a natural instinct to be a creative author and artist, this author works to excel. Al's whit and humor emerged while spending long winter evenings with his half-American Indian grandfather sharing storytelling time in Eureka Springs, Arkansas. His entire adult life has been dedicated to authorship: novels about his early time in the Alaska bush, a primer on fishing and his time in Navy basic training are some of his past works. This author has seen the emergence of the world's largest retailer from close to home and he sees the humor in the uptight corporate profit focused world. This all American man has the ability to make you feel good about life while enjoying his humor and whit.

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