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WHAT SHALL I WEAR : THE WHAT, WHERE, WHEN AND HOW MUCH OF FASHION

McCardell, Claire

Published by Simon & Schuster, NEW YORK, 1956
Condition: Very Good Plus Hardcover
From AARDVARK BOOKS, Member ABAA, ILAB & IOBA (EUGENE, OR, U.S.A.)

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8vo. Turquoise cloth-covered boards, with chocolate-brown spine. Black and gold design to front board, with very light rubbing to extremities, and a board which is ever-so-slightly cocked. Previous owner's name to decorative front free endpaper. 161 pp., including a fold-out chart of "McCardellisms" -- the author's glossary of key fashion terms. Tight and bright. McCardell was a Manhattan fashion designer known for designing "functional, affordable, and stylish women's sportswear within the constraints of mass-production, and is today acknowledged as the creator of the 'American Look', a democratic and casual approach to fashion that rejected the formality of French couture." (Wikipedia). " She was the first to modernize the dirndl skirt, and the first to use trouser pockets and pleats in women's clothes, as well as the first with the widely copied Monastic dress." (Foreword). McCardell once wrote: "Clothes may make the woman, but the woman can also make the clothes. When a dress runs away with the woman, it's a horror." Her creations are functional, simple, and clean of line, and "dedicated to the propositions that 1) clothes should be made to be worn in comfort, and 2) only comfort can create sense-making style.". Bookseller Inventory # 72742

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Bibliographic Details

Title: WHAT SHALL I WEAR : THE WHAT, WHERE, WHEN ...

Publisher: Simon & Schuster, NEW YORK

Publication Date: 1956

Binding: Hardcover

Illustrator: Annabrita

Book Condition:Very Good Plus

Edition: Stated First Printing.

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