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Writing for the Mass Media (Sixth Edition)

James Glen Stovall

60 ratings by Goodreads
ISBN 10: 8131716309 / ISBN 13: 9788131716304
Published by Pearson Education, 2007
New Condition: New Soft cover
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About this Item

This successful text offers a simple organization, clear writing, abundant exercises, and precise examples that give students the information about media writing and the opportunity to develop their skills as professional writers. using a workbook-style format, it introduces and explains the major forms of media writing?inverted pyramid for print and Web, dramatic unity for broadcast, copy platforms for advertising, and the various writing structures required for public relations?and covers all major areas of media, including the Internet. Its basic and practical approach makes it an excellent text for an introductory writing course. Printed Pages: 382. Bookseller Inventory # 22917

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Bibliographic Details

Title: Writing for the Mass Media (Sixth Edition)

Publisher: Pearson Education

Publication Date: 2007

Binding: Softcover

Book Condition:New

Edition: 5th or later edition.

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