Glen L. Urban
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Advanced Marketing Strategy: Phenomena, Analysis, and Decisions
Urban, Glen L.; Star, Steven H.
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Design and Marketing Of New Products (2nd Edition)
Urban, Glen L.; Hauser, John R.
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Don't Just Relate--Advocate!: A Blueprint For Profit In The Era Of Customer Power
Urban, Glen L.
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Digital Marketing Strategy: Text and Cases
Urban, Glen
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Essentials of New Product Management
Urban, Glen L.; Huser; Dholakie
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