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A.J. Lamba

Published by Tata McGraw-Hill Education Pvt. Ltd. (2002)

ISBN 10: 0070483108 ISBN 13: 9780070483101

New
First Edition
Softcover

Quantity Available: > 20

From: BookVistas (New Delhi, India)

Seller Rating: 4-star rating

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About this Item: Tata McGraw-Hill Education Pvt. Ltd., 2002. Softcover. Condition: New. First edition. Organised retailing, while still in its infancy in India, has shown remarkable growth over the past few years and is most definitely poised to become one of the largest sectors in the country. Industry estimates put the figures at a staggering $36 billion in the next 10 years. During this gestation period, much experimentation and learning is taking place. Adoption of information technology, imitation of some of the most successful international retailing and much trial and error will make the industry grow organically. With all this rapid development taking place, one thing is certain-the early players will undoubtedly have the advantage! As more and more global retail conglomerates enter the Indian business arena, upgrading the present form of retail outlets is the need of the hour. And with the consumers becoming more service conscious, the retail sector is bound to witness a drastic change. The Art of Retailing captures the current landscape of retaining in India, and highlights the infrastructural impediments. It dwells on to international retailing as it exists today and compares it with the current Indian retail industry. Included too are some of the world?s best retail practices on the art of inventory management-critical to organized retailing. Apart from this, a detailed step-by-step approach has been provided on setting up and successfully managing a retail enterprise-large or small. The book also includes the Demo CD of RetailSoft, an ERP package for the retail industry. With this coverage the book will serve as a useful reference for all prospective retailers, retail professionals, marketing professionals, consumer product companies, and students of retail management. Table of contents Chapter 1. The World of Retailing Chapter 2. Retailing in India Chapter 3. Retail Planning Process Chapter 4. Human Resources and Administrative Strategy Chapter 5. Integrated Systems and Information Technology Chapter 6. Inventory Management Chapter 7. Retail Marketing and Advertising Chapter 8. Retail Operations Chapter 9. Accounting and Controls Printed Pages: 480. Seller Inventory # 21304

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