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Jean-Marc Lehu

Published by Kogan Page, Limited

ISBN 10: 0749449403 ISBN 13: 9780749449407

Used
Hardcover

Quantity Available: 1

From: ThriftBooks (Auburn, WA, U.S.A.)

Seller Rating: 5-star rating

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About this Item: Kogan Page, Limited. Hardcover. Condition: As New. Almost in new condition. Book shows only very slight signs of use. Cover and binding are undamaged and pages show minimal use. Seller Inventory # G0749449403I2N00

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Lehu, Jean-Marc

Published by Editions d'Organisation (2004)

ISBN 10: 2708131451 ISBN 13: 9782708131453

Used

Quantity Available: 1

From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: Editions d'Organisation, 2004. Condition: Good. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP92965637

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Lehu, Jean-Marc

Published by Kogan Page (2007)

ISBN 10: 0749449403 ISBN 13: 9780749449407

Used

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From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: Kogan Page, 2007. Condition: Good. illustrated edition. Former Library book. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP71216423

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Lehu, Jean-Marc

Published by Kogan Page (2007)

ISBN 10: 0749449403 ISBN 13: 9780749449407

Used

Quantity Available: 2

From: Better World Books: West (Reno, NV, U.S.A.)

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About this Item: Kogan Page, 2007. Condition: Good. illustrated edition. Ships from Reno, NV. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP95682727

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Jean-Marc Lehu

ISBN 10: 0749451467 ISBN 13: 9780749451462

Used
Softcover

Quantity Available: 8

From: Auriga Ltd (Front Royal, VA, U.S.A.)

Seller Rating: 5-star rating

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About this Item: Paperback. Condition: LikeNew. Like new condition. Absolutely no highlightings or markings inside the books. All covers subject to prior use. (If the book was published with a CD/DVD it will be included in your copy.) There is never any highlighting or underlining in our books. All covers are subject to prior use and while some of them may be in like new condition, others may have small dings or creases. (If an item is listed as having a CD/DVD, it will be included.) All orders usually ship within 48 hours via media mail or p. Seller Inventory # mon0000004892

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Lehu, Jean-Marc

Published by Paidos Iberica Ediciones S a (2001)

ISBN 10: 8449311020 ISBN 13: 9788449311024

Used

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From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: Paidos Iberica Ediciones S a, 2001. Condition: Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP79154310

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Lehu, Jean-Marc

Published by Kogan Page (2007)

ISBN 10: 0749449403 ISBN 13: 9780749449407

Used
Hardcover

Quantity Available: 1

From: HPB-Emerald (Dallas, TX, U.S.A.)

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About this Item: Kogan Page, 2007. Hardcover. Condition: Good. Item may show signs of shelf wear. Pages may include limited notes and highlighting. Includes supplemental or companion materials if applicable. Access codes may or may not work. Connecting readers since 1972. Customer service is our top priority. Seller Inventory # S_198514821

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Lehu, Jean-Marc

Published by Kogan Page (2007)

ISBN 10: 0749449403 ISBN 13: 9780749449407

Used
Hardcover

Quantity Available: 1

From: Patrico Books (Apollo Beach, FL, U.S.A.)

Seller Rating: 4-star rating

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About this Item: Kogan Page, 2007. Hardcover. Condition: Used: Good. Ships Out Tomorrow!. Seller Inventory # 160720208

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Lehu, Jean-Marc

Published by Kogan Page (2009)

ISBN 10: 0749453370 ISBN 13: 9780749453374

Used
Softcover

Quantity Available: 1

From: Solr Books (Skokie, IL, U.S.A.)

Seller Rating: 4-star rating

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About this Item: Kogan Page, 2009. Paperback. Condition: Good. Great reading/study copy. May have highlights and/or notes. Ships Fast! Satisfaction Guaranteed!. Seller Inventory # mon0000547611

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Jean-Marc Lehu

Published by Kogan Page

ISBN 10: 0749453370 ISBN 13: 9780749453374

Used
Softcover

Quantity Available: 1

From: Free Shipping Books (Toledo, OH, U.S.A.)

Seller Rating: 5-star rating

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About this Item: Kogan Page. Paperback. Condition: VERY GOOD. Light rubbing wear to cover, spine and page edges. Very minimal writing or notations in margins not affecting the text. Possible clean ex-library copy, with their stickers and or stamp(s). Seller Inventory # 2849398135

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Bontour, Anne, Lehu, Jean-Marc

ISBN 10: 2708127500 ISBN 13: 9782708127500

Used

Quantity Available: 3

From: medimops (Berlin, Germany)

Seller Rating: 4-star rating

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About this Item: Condition: good. 839 Gramm. Seller Inventory # M02708127500-G

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Bontour, Anne, Lehu, Jean-Marc

ISBN 10: 2708127500 ISBN 13: 9782708127500

Used

Quantity Available: 2

From: medimops (Berlin, Germany)

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About this Item: Condition: very good. 839 Gramm. Seller Inventory # M02708127500-V

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Lehu, Jean-Marc

Published by Kogan Page (2007)

ISBN 10: 0749449403 ISBN 13: 9780749449407

Used
Hardcover

Quantity Available: 1

From: WeBuyBooks (Rossendale, LANCS, United Kingdom)

Seller Rating: 5-star rating

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About this Item: Kogan Page, 2007. Hardcover. Condition: Good. A few small marks to the page edges. Good condition with small signs of use. Good condition is defined as: a copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Most items will be dispatched the same or the next working day. Seller Inventory # mon0008735976

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Jean-Marc Lehu

Published by Kogan Page, Limited

ISBN 10: 0749451467 ISBN 13: 9780749451462

Used
Softcover

Quantity Available: 1

From: ThriftBooks - Squared (Dallas, TX, U.S.A.)

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About this Item: Kogan Page, Limited. Paperback. Condition: Good. Only lightly used. Book has minimal wear to cover and binding. A few pages may have small creases and minimal underlining. Seller Inventory # G0749451467I3N00

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Jean Marc Lehu

Published by Kogan Page (2007)

ISBN 10: 0749451513 ISBN 13: 9780749451516

Softcover
New

Quantity Available: 5

From: Books in my Basket (New Delhi, India)

Seller Rating: 5-star rating

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About this Item: Kogan Page, 2007. Soft cover. Condition: New. Seller Inventory # 508822

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Jean Marc Lehu

Published by KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES (2007)

ISBN 10: 0749451513 ISBN 13: 9780749451516

Softcover
New

Quantity Available: 20

From: BookVistas (New Delhi, DELHI, India)

Seller Rating: 4-star rating

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About this Item: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES, 2007. Paperback. Condition: New. Seller Inventory # VIVA-9780749451516

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Jean Marc Lehu

Published by KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES

ISBN 10: 0749451513 ISBN 13: 9780749451516

New

Quantity Available: 20

From: BookVistas (New Delhi, DELHI, India)

Seller Rating: 4-star rating

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About this Item: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES. Condition: New. Seller Inventory # AVS-9780749451516

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Pierre Grégory et Jean-Marc Lehu

Published by Dalloz-Sirey (1994)

ISBN 10: 2247018211 ISBN 13: 9782247018215

Used
Softcover

Quantity Available: 1

From: Ammareal (Grigny, France)

Seller Rating: 5-star rating

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About this Item: Dalloz-Sirey, 1994. Softcover. Condition: Bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Edition 1994. Ammareal reverse jusqu'à 15% du prix net de ce livre à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slightly creased cover. Edition 1994. Ammareal gives back up to 15% of this book's net price to charity organizations. Seller Inventory # A-553-535

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Pierre Grégory et Jean-Marc Lehu

Published by Dalloz-Sirey (1994)

ISBN 10: 2247018211 ISBN 13: 9782247018215

Used
Softcover

Quantity Available: 1

From: Ammareal (Grigny, France)

Seller Rating: 5-star rating

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About this Item: Dalloz-Sirey, 1994. Softcover. Condition: Bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Légères traces d'usure sur la couverture. Edition 1994. Ammareal reverse jusqu'à 15% du prix net de ce livre à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slightly creased cover. Slight signs of wear on the cover. Edition 1994. Ammareal gives back up to 15% of this book's net price to charity organizations. Seller Inventory # A-553-459

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Jean Marc Lehu

Published by KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES (2007)

ISBN 10: 0749451513 ISBN 13: 9780749451516

Softcover
New

Quantity Available: 20

From: A - Z Books (New Delhi, DELHI, India)

Seller Rating: 3-star rating

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About this Item: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES, 2007. Paperback. Condition: New. Seller Inventory # VIVA-9780749451516

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Jean Marc Lehu

Published by KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES

ISBN 10: 0749451513 ISBN 13: 9780749451516

New

Quantity Available: 20

From: A - Z Books (New Delhi, DELHI, India)

Seller Rating: 3-star rating

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About this Item: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES. Condition: New. Seller Inventory # AVS-9780749451516

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Jean-Marc Lehu

Published by Kogan Page Limited/Viva Books (2007)

ISBN 10: 0749451513 ISBN 13: 9780749451516

First Edition
Softcover
New

Quantity Available: > 20

From: BookVistas (New Delhi, DELHI, India)

Seller Rating: 4-star rating

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About this Item: Kogan Page Limited/Viva Books, 2007. Softcover. Condition: New. First edition. Branded Entertainment explains how product placement, a long-time phenomenon in films, now embraces all forms of media. With new technology enabling audiences to bypass adverts, & consumers switching to commercial-free media such as MP3 players & internet video, the opportunities for brand & product placements have become increasingly varied. The result of this is that product placement spending is set to triple by 2010 to $7.5 billion. Essential reading for brand managers, marketing professionals & students of marketing, this book provides practical advice & insights into the: ?history & development of product placement.? advantages of this form of brand advertising ? methods employed by different brands to reach the targets audience. ? future of strategic brand & product management. Featuring examples from films, music videos, computer games & novels, Branded Entertainment shows readers how product placement has evolved from a simple marketing tactic to become a key marketing strategy of global dimensions. Contents: Part 1: Origins of and Reason for Product Placement ? History of product placement in the cinema ? Films under a necessary advertising influence ? The useful association of cinema and advertising Part 2: Advantages and Methods of the Use of Product Placements? Product Placement: a competitive means of communications ? Professional recommendations for effective placements ? Respect for a legal framework and the desire for ethical practice ? The expert opinion: Jean-Patrick-Flande Part 3: Brand Entertainment in all its forms? Using all available vectors ? Controlling further opportunities, Part 4: Brand Integration ? Stage direction of brands in the twenty-first century ? Towards a new strategic brand management; Conclusion; Index. Printed Pages: 280. Seller Inventory # 39047

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International Edition
International Edition

Jean-Marc Lehu

ISBN 10: 0749451513 ISBN 13: 9780749451516

Softcover
New

Quantity Available: 15

From: Book Arsenal (Delhi, DELHI, India)

Seller Rating: 4-star rating

International Edition
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About this Item: PAPERBACK. Condition: New. PAPERBACK INTERNATIONAL EDITION Brand New Book. We ship from India. The ISBN-13 or Cover might be different but content is extactly same. We deliver in 5 - 9days and respond quickly to customer queries. Seller Inventory # 0749451513-Aba

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Jean-Marc Lehu

Published by Kogan Page (2008)

ISBN 10: 0749451467 ISBN 13: 9780749451462

Used
Softcover

Quantity Available: 1

From: Ergodebooks (RICHMOND, TX, U.S.A.)

Seller Rating: 3-star rating

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About this Item: Kogan Page, 2008. Paperback. Condition: Used: Good. Seller Inventory # SONG0749451467

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Jean-Marc Lehu

Published by Kogan Page Limited/Viva Books (2007)

ISBN 10: 0749451513 ISBN 13: 9780749451516

First Edition
Softcover
New

Quantity Available: > 20

From: A - Z Books (New Delhi, DELHI, India)

Seller Rating: 3-star rating

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About this Item: Kogan Page Limited/Viva Books, 2007. Softcover. Condition: New. First edition. Branded Entertainment explains how product placement, a long-time phenomenon in films, now embraces all forms of media. With new technology enabling audiences to bypass adverts, & consumers switching to commercial-free media such as MP3 players & internet video, the opportunities for brand & product placements have become increasingly varied. The result of this is that product placement spending is set to triple by 2010 to $7.5 billion. Essential reading for brand managers, marketing professionals & students of marketing, this book provides practical advice & insights into the: â¢history & development of product placement.⢠advantages of this form of brand advertising ⢠methods employed by different brands to reach the targets audience. ⢠future of strategic brand & product management. Featuring examples from films, music videos, computer games & novels, Branded Entertainment shows readers how product placement has evolved from a simple marketing tactic to become a key marketing strategy of global dimensions. Contents: Part 1: Origins of and Reason for Product Placement ⢠History of product placement in the cinema ⢠Films under a necessary advertising influence ⢠The useful association of cinema and advertising Part 2: Advantages and Methods of the Use of Product Placements⢠Product Placement: a competitive means of communications ⢠Professional recommendations for effective placements ⢠Respect for a legal framework and the desire for ethical practice ⢠The expert opinion: Jean-Patrick-Flande Part 3: Brand Entertainment in all its forms⢠Using all available vectors ⢠Controlling further opportunities, Part 4: Brand Integration ⢠Stage direction of brands in the twenty-first century ⢠Towards a new strategic brand management; Conclusion; Index. Printed Pages: 280. Seller Inventory # 39047

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Lehu, Jean-Marc

ISBN 10: 2708131451 ISBN 13: 9782708131453

Used

Quantity Available: 2

From: medimops (Berlin, Germany)

Seller Rating: 4-star rating

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About this Item: Condition: acceptable. 1261 Gramm. Seller Inventory # M02708131451-B

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Jean-Marc Lehu

Published by Kogan Page (2009)

ISBN 10: 0749453370 ISBN 13: 9780749453374

Used
First Edition
Softcover

Quantity Available: 1

From: GlassFrogBooks (Minden, NV, U.S.A.)

Seller Rating: 5-star rating

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About this Item: Kogan Page, 2009. Condition: Good. A+ Customer service! Satisfaction Guaranteed! Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. Seller Inventory # 0749453370-2-4

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Jean-Marc Lehu

Published by Kogan Page (2009)

ISBN 10: 0749453370 ISBN 13: 9780749453374

Used
Softcover

Quantity Available: 1

From: Ergodebooks (RICHMOND, TX, U.S.A.)

Seller Rating: 3-star rating

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About this Item: Kogan Page, 2009. Paperback. Condition: Used: Good. Seller Inventory # SONG0749453370

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Jean-Marc Lehu

ISBN 10: 0749451513 ISBN 13: 9780749451516

New

Quantity Available: 5

From: firstbookstore (New Delhi, India)

Seller Rating: 5-star rating

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About this Item: Condition: Brand New. Brand New Original US Edition, Perfect Condition. Printed in English. Excellent Quality, Service and customer satisfaction guaranteed!. Seller Inventory # AIND-23336

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Jean Marc Lehu

Published by KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES (2007)

ISBN 10: 0749451513 ISBN 13: 9780749451516

Softcover
New

Quantity Available: 20

From: BookVistas (New Delhi, DELHI, India)

Seller Rating: 4-star rating

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Price: US$ 15.80
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About this Item: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES, 2007. Paperback. Condition: New. Seller Inventory # VIVA-9780749451516(2)

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Results (1 - 30) of 107