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Johansson, Johny K. (Kjell); Carlson, Kurt A.

Published by SAGE Publications, Inc

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: BestPrice4YouAlways (Los Angeles, CA, U.S.A.)

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Item Description: SAGE Publications, Inc. PAPERBACK. Book Condition: New. 1452242879 RECEIVE in 2-4 DAYS! SAME DAY SHIPPING ! NEW BOOK. Satisfaction guaranteed! @. Bookseller Inventory # SKU1037206

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Johny K. Johansson, Kurt A. Carlson

Published by SAGE Publications Inc, United States (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: The Book Depository US (London, United Kingdom)

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Item Description: SAGE Publications Inc, United States, 2014. Paperback. Book Condition: New. New.. Language: English . Brand New Book. Written by experts on global marketing, Contemporary Brand Management focuses on the essentials of Brand Management in today s global marketplace. The text succinctly covers a natural sequence of branding topics, from the building of a new brand, to brand extension and the creation of a global brand, to the management of a firm s brand portfolio. The authors uniquely explore global branding as a natural expansion strategy across markets and offer numerous international brands as examples throughout. Bookseller Inventory # AAX9781452242873

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Johny K. Johansson, Kurt A. Carlson

Published by SAGE Publications Inc, United States (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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Item Description: SAGE Publications Inc, United States, 2014. Paperback. Book Condition: New. New.. Language: English . Brand New Book. Written by experts on global marketing, Contemporary Brand Management focuses on the essentials of Brand Management in today s global marketplace. The text succinctly covers a natural sequence of branding topics, from the building of a new brand, to brand extension and the creation of a global brand, to the management of a firm s brand portfolio. The authors uniquely explore global branding as a natural expansion strategy across markets and offer numerous international brands as examples throughout. Bookseller Inventory # AAX9781452242873

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Johny K. (Kjell) Johansson (author), Kurt A. Carlson (author)

Published by SAGE Publications 2014-03-13, Los Angeles (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Blackwell's (Oxford, OX, United Kingdom)

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Item Description: SAGE Publications 2014-03-13, Los Angeles, 2014. paperback. Book Condition: New. Bookseller Inventory # 9781452242873

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Johny K. (Kjell) Johansson, Kurt A. Carlson

Published by SAGE Publications, Inc 2014-03-13 (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Chiron Media (Wallingford, United Kingdom)

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Item Description: SAGE Publications, Inc 2014-03-13, 2014. Paperback. Book Condition: New. Bookseller Inventory # NU-SGE-00006840

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Johansson, Johny K./ Carlson, Kurt A.

Published by Sage Pubns (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Revaluation Books (Exeter, United Kingdom)

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Item Description: Sage Pubns, 2014. Paperback. Book Condition: Brand New. 1st edition. 272 pages. 9.25x7.50x0.50 inches. In Stock. Bookseller Inventory # __1452242879

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Johansson, Johny K. (Kjell), Carlson, Kurt A.

Published by SAGE Publications, Inc (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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Item Description: SAGE Publications, Inc, 2014. Book Condition: New. This new text covers the principles of brand management and strategy, succintly following a natural sequence of branding topics, from the building of a new brand, to brand extension and the creation of a global brand, to the management of a firm's brand portfolio. Num Pages: 272 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 231 x 187 x 10. Weight in Grams: 418. . 2014. 1st Edition. Paperback. . . . . . Bookseller Inventory # V9781452242873

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Johansson, Johny K. (Kjell), Carlson, Kurt A.

Published by SAGE Publications, Inc

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Kennys Bookstore (Olney, MD, U.S.A.)

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Item Description: SAGE Publications, Inc. Book Condition: New. This new text covers the principles of brand management and strategy, succintly following a natural sequence of branding topics, from the building of a new brand, to brand extension and the creation of a global brand, to the management of a firm's brand portfolio. Num Pages: 272 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 231 x 187 x 10. Weight in Grams: 418. . 2014. 1st Edition. Paperback. . . . . Books ship from the US and Ireland. Bookseller Inventory # V9781452242873

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Johny K Johansson; Kurt A Carlson

Published by Sage Publications, Inc (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Ria Christie Collections (Uxbridge, United Kingdom)

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Item Description: Sage Publications, Inc, 2014. Book Condition: New. book. Bookseller Inventory # ria9781452242873_rkm

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Johny K. Johansson, Kurt A. Carlson

Published by SAGE Publications Inc

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: THE SAINT BOOKSTORE (Southport, United Kingdom)

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Item Description: SAGE Publications Inc. Paperback. Book Condition: new. BRAND NEW, Contemporary Brand Management, Johny K. Johansson, Kurt A. Carlson, Written by experts on global marketing, Contemporary Brand Management focuses on the essentials of Brand Management in today's global marketplace. The text succinctly covers a natural sequence of branding topics, from the building of a new brand, to brand extension and the creation of a global brand, to the management of a firm's brand portfolio. The authors uniquely explore global branding as a natural expansion strategy across markets and offer numerous international brands as examples throughout. Bookseller Inventory # B9781452242873

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Johny K Johansson; Kurt A Carlson

Published by SAGE Publications, Inc (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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Item Description: SAGE Publications, Inc, 2014. Book Condition: New. Bookseller Inventory # EH9781452242873

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Johny K. (Kjell) Johansson; Kurt A. Carlson

Published by SAGE Publications, Inc (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Supernew USA (Bangkok, ., Thailand)

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Item Description: SAGE Publications, Inc, 2014. Soft cover. Book Condition: New. 1st Edition. New, 1st Edition . Delivery time is 3-5 business days via either UPS, FedEx, DHL. Premium quality books. Bookseller Inventory # 1452242879

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Johansson, Johny K. (Kjell); Carlson, Kurt A.

Published by SAGE Publications, Inc

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Russell Books (Victoria, BC, Canada)

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Item Description: SAGE Publications, Inc. PAPERBACK. Book Condition: New. 1452242879 Special order direct from the distributor. Bookseller Inventory # ING9781452242873

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Johansson, Johny K./ Carlson, Kurt A.

Published by Sage Pubns (2014)

ISBN 10: 1452242879 ISBN 13: 9781452242873

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From: Revaluation Books (Exeter, United Kingdom)

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Item Description: Sage Pubns, 2014. Paperback. Book Condition: Brand New. 1st edition. 272 pages. 9.25x7.50x0.50 inches. In Stock. Bookseller Inventory # zr1452242879

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Results (1 - 14) of 14