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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

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From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Condition: Very Good. 4th Edition. Great condition for a used book! Minimal wear. Seller Inventory # GRP13081511

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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

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From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Condition: Very Good. 4th Edition. Former Library book. Great condition for a used book! Minimal wear. Seller Inventory # GRP97139601

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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

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From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Condition: Good. 4th Edition. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP21381376

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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

Used

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From: Better World Books: West (Reno, NV, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Condition: Good. 4th Edition. Ships from Reno, NV. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP89288300

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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

Used

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From: Better World Books: West (Reno, NV, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Condition: Very Good. 4th Edition. Ships from Reno, NV. Great condition for a used book! Minimal wear. Seller Inventory # GRP89947540

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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

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From: Better World Books: West (Reno, NV, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Condition: Fair. 4th Edition. Ships from Reno, NV. Shows definite wear, and perhaps considerable marking on inside. Seller Inventory # GRP94034362

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Orville C. Walker; Boyd, Harper W., Jr.; J. R. Boyd; John Mullins; Jean-Claude Larreche

Published by McGraw-Hill Higher Education

ISBN 10: 0072472952 ISBN 13: 9780072472950

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From: ThriftBooks - Silver Arch (St Louis, MO, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Misc. Supplies. Condition: Good. Book has a small amount of wear visible on the binding, cover, pages. Seller Inventory # G0072472952I3N00

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Orville C. Walker; Boyd, Harper W., Jr.; J. R. Boyd; John Mullins; Jean-Claude Larreche

Published by McGraw-Hill Higher Education

ISBN 10: 0072472952 ISBN 13: 9780072472950

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From: ThriftBooks - Blue Cloud (Phoenix, AZ, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Misc. Supplies. Condition: Good. This book has a light amount of wear to the pages, cover and binding. Seller Inventory # G0072472952I3N00

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Orville C. Walker; John W. Mullins; Jean-Claude Larreche; Boyd, Harper W., Jr.

Published by McGraw-Hill Higher Education

ISBN 10: 0072863706 ISBN 13: 9780072863703

Used
Softcover

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From: ThriftBooks - Atlanta Book Co. (Atlanta, GA, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Paperback. Condition: Fair. Seller Inventory # G0072863706I5N00

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Orville C. Walker; John W. Mullins; Jean-Claude Larreche; Boyd, Harper W., Jr.

Published by McGraw-Hill Higher Education

ISBN 10: 0072863706 ISBN 13: 9780072863703

Used
Softcover

Quantity Available: 1

From: ThriftBooks (Auburn, WA, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Paperback. Condition: Fair. Seller Inventory # G0072863706I5N00

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John W. Mullins; Orville C. Walker; Boyd, Harper W., Jr.; Jean-Claude Larreche

Published by McGraw-Hill Higher Education

ISBN 10: 0072863706 ISBN 13: 9780072863703

Used
Softcover

Quantity Available: 1

From: ThriftBooks - Free State (Halethorpe, MD, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Paperback. Condition: Fair. Seller Inventory # G0072863706I5N00

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John Mullins; Orville C. Walker; Jean-Claude Larreche; Boyd, Harper W., Jr.

Published by McGraw-Hill Higher Education

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

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From: ThriftBooks - Free State (Halethorpe, MD, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Paperback. Condition: Good. Book shows minor use. Cover and Binding have minimal wear, and the pages have only minimal creases. Seller Inventory # G0072553936I3N00

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John Mullins; Orville C. Walker; Jean-Claude Larreche; Boyd, Harper W., Jr.

Published by McGraw-Hill Higher Education

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

Quantity Available: 1

From: ThriftBooks - Sierra Nevada (Reno, NV, U.S.A.)

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About this Item: McGraw-Hill Higher Education. Paperback. Condition: Good. Book has some visible wear on the binding, cover, pages. Seller Inventory # G0072553936I3N00

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Boyd, Jr. Harper W., Walker, Orville C., Larreche, Jean-Claude, Mullins, John W.

Published by McGraw Hill Higher Education (2004)

ISBN 10: 0071111697 ISBN 13: 9780071111690

Used
Softcover

Quantity Available: 1

From: WeBuyBooks (Rossendale, LANCS, United Kingdom)

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About this Item: McGraw Hill Higher Education, 2004. Paperback. Condition: Good. Good condition is defined as: a copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Most items will be dispatched the same or the next working day. Seller Inventory # mon0008358761

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Orville C Walker, Jr., Harper W Boyd, John Mullins, Jean-Claude Larreche, Jr., Harper Boyd, John Mullins, Jean-Claude Larreche

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

Quantity Available: 1

From: BookHolders (Gambrills, MD, U.S.A.)

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About this Item: Condition: Very Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: fourth ] Publisher: McGraw-Hill/Irwin Pub Date: 4/4/2002 Binding: Paperback Pages: 384 fourth edition. Seller Inventory # 5863947

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Mullins, John W. and Boyd, Jr. Harper W. and Walker, Orville C. and Larreche, Jean-Claude

Published by McGraw Hill Higher Education (2004)

ISBN 10: 0071111697 ISBN 13: 9780071111690

Used
Softcover

Quantity Available: 1

From: Reuseabook (Stroud, GLOS, United Kingdom)

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About this Item: McGraw Hill Higher Education, 2004. Paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Seller Inventory # CHL2697955

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Walker, Orville C; Boyd, Jr., Harper W; Mullins, John; Larreche, Jean-Claude; Boyd, Jr., Harper

Published by McGraw-Hill/Irwin, Burr Ridge, Illinois, U.S.A. (2002)

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

Quantity Available: 1

From: Abella Books (Sandy, UT, U.S.A.)

Seller Rating: 4-star rating

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About this Item: McGraw-Hill/Irwin, Burr Ridge, Illinois, U.S.A., 2002. Soft Cover. Condition: Good. 0072553936 Good condition. No interior writing or highlighting. Marketing Strategy: A Decision Focused Approach 4th Edition By Boyd, Harper W. Jr.;Mullins, John Product Description Marketing Strategy, by Walker, Boyd, new co-author Mullins, and Larreche, is a flexible, short, paper-back text which can be used on its own or packaged with a case book (Strategic Marketing Management Cases, by Cravens ) or with a custom published case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/interfunctional relationships. This book helps the student integrate what they have learned about analytical tools and the 4Ps of marketing within a broader framework of competitive strategy. Product Details Paperback: 384 pages Publisher: McGraw-Hill/Irwin; 4 edition (April 4, 2002) Language: English ISBN-10: ISBN-13: 9780072553932 Product Dimensions: 9.9 x 7.7 x 0.7 inches. Seller Inventory # Z0072553936Z3

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Larreche, Jean-Claude, Boyd, Jr., Harper W, Walker, Orville C, Mullins, John

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

Used

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From: HPB-Emerald (Dallas, TX, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Misc. Supplies. Condition: Good. Item may show signs of shelf wear. Pages may include limited notes and highlighting. Includes supplemental or companion materials if applicable. Access codes may or may not work. Connecting readers since 1972. Customer service is our top priority. Seller Inventory # S_212684457

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Orville C Walker; Jr., Harper W Boyd; John Mullins; Jean-Claude Larreche; Jr., Harper Boyd

Published by McGraw-Hill/Irwin (2002)

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

Quantity Available: 1

From: Ergodebooks (RICHMOND, TX, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2002. Paperback. Condition: Used: Good. Seller Inventory # SONG0072553936

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Jr., Harper W Boyd; Orville C Walker; John Mullins; Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

Used

Quantity Available: 1

From: Ergodebooks (RICHMOND, TX, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Misc. Supplies. Condition: Used: Good. Seller Inventory # SONG0072472952

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Walker, Orville C; Boyd, Jr., Harper W; Mullins, John; Larreche, Jean-Claude; Boyd, Jr., Harper

Published by McGraw-Hill/Irwin (2002)

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

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From: BookStore Independent (Memphis, TN, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2002. Paperback. Condition: Used: Good. Seller Inventory # 14583917

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Walker, Orville C; Boyd, Jr., Harper W; Mullins, John; Larreche, Jean-Claude; Boyd, Jr., Harper

Published by McGraw-Hill/Irwin (2002)

ISBN 10: 0072553936 ISBN 13: 9780072553932

Used
Softcover

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From: BookStore Independent (Memphis, TN, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2002. Paperback. Condition: Used: Good. Seller Inventory # SKU9007276

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Walker, Orville C.; Boyd, Harper W., Jr; Mullins, John; Larreche, Jean-Claude

Published by McGraw-Hill, New York (2003)

ISBN 10: 0072466707 ISBN 13: 9780072466706

Used
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From: Books@Ruawai (Kaipara District, New Zealand)

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About this Item: McGraw-Hill, New York, 2003. Soft Cover. Condition: Worn -browning, Age Marks. Fourth Edition. Size: 8 " x 10 ". Seller Inventory # 012740

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Walker, Orville C.; Mullins, John;Boyd, Harper W. Jr Larreche, Jean-Claude

Published by McGraw-Hill, New York (2006)

Used
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From: Books@Ruawai (Kaipara District, New Zealand)

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About this Item: McGraw-Hill, New York, 2006. Soft Cover. Condition: Good. Fifth Edition. The bottom of some pages show slight evidence of previous water damage. Size: 8 " x 10 ". Seller Inventory # 015170

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Jr., Harper W Boyd, Orville C Walker, John Mullins, Jean-Claude Larreche

Published by McGraw-Hill/Irwin (2001)

ISBN 10: 0072472952 ISBN 13: 9780072472950

New

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From: Ergodebooks (RICHMOND, TX, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2001. Misc. Supplies. Condition: New. 4. Seller Inventory # DADAX0072472952

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Orville C Walker; Jr., Harper W Boyd; John Mullins; Jean-Claude Larreche; Jr., Harper Boyd

Published by McGraw-Hill/Irwin (2002)

ISBN 10: 0072553936 ISBN 13: 9780072553932

Softcover
New

Quantity Available: 1

From: Irish Booksellers (Portland, ME, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2002. Condition: New. book. Seller Inventory # M0072553936

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Orville C Walker; Jr., Harper W Boyd; John Mullins; Jean-Claude Larreche; Jr., Harper Boyd

Published by McGraw-Hill/Irwin (2002)

ISBN 10: 0072553936 ISBN 13: 9780072553932

Softcover
New

Quantity Available: 1

From: Irish Booksellers (Portland, ME, U.S.A.)

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About this Item: McGraw-Hill/Irwin, 2002. Condition: New. book. Seller Inventory # MB00DU8FRZM

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John W. Mullins, Jr. Harper W. Boyd, Orville C. Walker, Jean-Claude Larreche

Published by McGraw Hill Higher Education 01/03/2004 (2004)

ISBN 10: 0071111697 ISBN 13: 9780071111690

Used
Softcover

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From: Bahamut Media (Reading, United Kingdom)

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About this Item: McGraw Hill Higher Education 01/03/2004, 2004. Paperback. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780071111690

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John Mullins, Jr. Harper W Boyd, Orville C. Walker, Jean-Claude Larreche,

Published by MGH (2004)

ISBN 10: 0071111697 ISBN 13: 9780071111690

Softcover
New

Quantity Available: 1

From: BookVistas (New Delhi, DELHI, India)

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About this Item: MGH, 2004. Paperback. Condition: New. Seller Inventory # KSK-9780071111690

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John Mullins, Jr. Harper W Boyd, Orville C. Walker, Jean-Claude Larreche,

Published by MGH (2004)

ISBN 10: 0071111697 ISBN 13: 9780071111690

Softcover
New

Quantity Available: 1

From: A - Z Books (New Delhi, DELHI, India)

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About this Item: MGH, 2004. Paperback. Condition: New. Seller Inventory # KSK-9780071111690

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Results (1 - 30) of 31