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The Life of Z: Understanding the Digital Pre-teen and Adolescent Generation
Language: English
Published by SAGE Publications Ltd, 2020
ISBN 10: 9353882257 ISBN 13: 9789353882259
Condition: New. pp. 276.
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Condition: New.
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The Life of Z: Understanding the Digital Pre-teen and Adolescent Generation
Language: English
Published by SAGE Publications Ltd, 2020
ISBN 10: 9353882257 ISBN 13: 9789353882259
Condition: New. pp. 276.
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Condition: New.
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Condition: New. pp. 272.
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The Life of Y (Paperback)
Language: English
Published by Penguin Random House India, 2024
ISBN 10: 0143464302 ISBN 13: 9780143464303
Paperback. Condition: new. Paperback. 1st prize in the DMA-NTPC Management Book Awards, 2018. Currently, we have about 2 billion millennials in the world, aged between 17 and 37 years, who are fast becoming the world's most important generational cohort in terms of consumer spending growth, sourcing of employees and overall economic prospects. Engaging this cohort for businesses, societies and nations is no more a matter of choice. The 2016 millennial survey by Deloitte on millennials has alarming news for companies the world over. Majority of the millennials or Gen Y workers are likely to change their companies by 2020. While the world over similar trends are visible, India ranks third where the probability of Gen Y workers leaving their current companies is maximum. The survey also points to the fact that this lack of loyalty may be a sign of neglect that millennials might be facing in their organizations. Such poor levels of engagement of millennial workers in India and rest of the world are a huge red flag for all companies. Poor engagement will not only have cost implications but also have huge negative implications on the growth, profitability and sustainability of companies, especially when the going is not particularly easy for most of the industry sectors. This book attempts to create a deep empathy for millennials and is a result of the author's extensive research spanning almost a decade. The book dives deep into the life of Generation Y and seeks to create an unbiased understanding about this generation, thereby exploding the perceptual myths and stereotypes about them. Based on the research, the book suggests a new strategy to engage with the millennial generation in the workplace and marketplace in particular and the society in general. It provides a consultative guidance to engaging millennials seeking to replace the old models and designs of engagement. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Condition: New. pp. 272.
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Condition: New.
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Condition: New.
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Condition: New. pp. 272.
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The Life of Z: Understanding the Digital Pre-teen and Adolescent Generation
Language: English
Published by SAGE Publications Ltd, 2020
ISBN 10: 9353882257 ISBN 13: 9789353882259
Condition: New. pp. 276.
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Condition: New.
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The Life Of Y: Engaging Millennials As Employees & Consumers
Language: English
Published by Penguin Business Prh India Local Print
Soft cover. Condition: New. ISBN:9780143464303 N.A.
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The Life Of Z: Understanding The Digital Pre Teen And Adolescent Generation
Language: English
Published by Penguin Business Prh India Local Print
Soft cover. Condition: New. ISBN:9780143464310 N.A.
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Soft cover. Condition: New. ISBN:9789386602749,316pp.
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Soft cover. Condition: New. ISBN:9789353882259,276pp.
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Soft cover. Condition: New. ISBN:9780143464730 N.A.
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International EditionThe Life of Y: Engaging Millennials as Employees and Consumers
Language: English
Published by SAGE Publications Pvt. Ltd, 2018
ISBN 10: 9386602741 ISBN 13: 9789386602749
Condition: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.
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International Edition
The Life of Z: Understanding the Digital Pre-teen and Adolescent Generation
Language: English
Published by SAGE Publications Pvt. Ltd, 2020
ISBN 10: 9353882257 ISBN 13: 9789353882259
Condition: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.
-
The Life of Y: Engaging Millennials as Employees and Consumers
Language: English
Published by SAGE Publications Pvt. Ltd, 2018
ISBN 10: 9386602741 ISBN 13: 9789386602749
Condition: New. Brand New, Softcover edition. This item may ship from the US or our Overseas warehouse depending on your location and stock availability.
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The Life of Z: Understanding the Digital Pre-teen and Adolescent Generation
Language: English
Published by SAGE Publications Pvt. Ltd, 2020
ISBN 10: 9353882257 ISBN 13: 9789353882259
Condition: New. Brand New, Softcover edition. This item may ship from the US or our Overseas warehouse depending on your location and stock availability.
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US$ 19.84
US$ 13.65 shipping
Ships from United Kingdom to U.S.A.Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 320 pages. 8.00x5.00x0.75 inches. In Stock.
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The Life of Y: Engaging Millennials as Employees and Consumers
Language: English
Published by Penguin Random House India Pvt. Ltd, 2025
ISBN 10: 0143464302 ISBN 13: 9780143464303
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
Condition: New. 2025. paperback. . . . . .
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The Life of Y: Engaging Millennials as Employees and Consumers
Language: English
Published by Penguin Random House India Pvt. Ltd, 2025
ISBN 10: 0143464302 ISBN 13: 9780143464303
Condition: New. 2025. paperback. . . . . . Books ship from the US and Ireland.
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International Edition
THE LIFE OF Z: UNDERSTANDING THE DIGITAL PRE-TEEN AND ADOLESCENT GENERATION
Language: English
Published by Penguin Business PRH INDIA LOCAL PRINT, 2025
ISBN 10: 0143464310 ISBN 13: 9780143464310
US$ 37.30
Free Shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. Brand New! Fast Delivery "International Edition " and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 4-6 Working days .and we do have flat rate for up to 2LB. Extra shipping charges will be requested This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.
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International Edition
THE LIFE OF Y: ENGAGING MILLENNIALS AS EMPLOYEES & CONSUMERS
Language: English
Published by Penguin Business PRH INDIA LOCAL PRINT, 2025
ISBN 10: 0143464302 ISBN 13: 9780143464303
Condition: New. Brand New! Fast Delivery "International Edition " and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 4-6 Working days .and we do have flat rate for up to 2LB. Extra shipping charges will be requested This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.
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Soft cover. Condition: New. This book attempts to create a deep empathy for millennials and is a result of the author's extensive research spanning almost a decade. The book dives deep into the life of Generation Y and seeks to create an unbiased understanding about this generation, thereby exploding the perceptual myths and stereotypes about them. Based on the research, the book suggests a new strategy to engage with the millennial generation in the workplace and marketplace in particular and the society in general. It provides a consultative guidance to engaging millennials seeking to replace the old models and designs of engagement.
