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Chauncey Wilson

Published by ELSEVIER SCIENCE TECHNOLOGY, United States (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: The Book Depository (London, United Kingdom)

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About this Item: ELSEVIER SCIENCE TECHNOLOGY, United States, 2013. Paperback. Condition: New. Language: English . Brand New Book. Brainstorming and Beyond describes the techniques for generating ideas verbally, in writing, or through sketches. The first chapter focuses on brainstorming, the foundation method for ideation, which is a complex social process building off of social psychology principles, motivational constructs, and corporate culture. Brainstorming is commonly portrayed as an easy way to generate ideas, but in reality, it is a complex social process that is often flawed in ways that are not self-evident. Chapter 2 discusses Brainwriting, which is a variation on brainstorming in which each person writes ideas down on paper and then passes the paper to a new person who reads the first set of ideas and adds new ones. Since there is no group shouting out of ideas, strong facilitation skills are not required, and more often than not, Brainwriting results greatly exceed those of group brainstorming in a shorter time because ideas are generated in a parallel, rather than serial, fashion. Brainwriting is useful when time is limited, groups are hostile, or you are dealing with a culture where shouting out wild or divergent ideas might be difficult. Finally, in Chapter 3, readers learn about Braindrawing, a method of visual brainstorming that helps practitioners generate ideas for icons, other graphics, user interface layouts, or Web page designs. Each of these methods provides readers with ways to generate, present, and evaluate ideas so they can begin building a strong foundation for product success. Seller Inventory # AA59780124071575

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Chauncey Wilson

Published by ELSEVIER SCIENCE TECHNOLOGY, United States (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Book Depository International (London, United Kingdom)

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About this Item: ELSEVIER SCIENCE TECHNOLOGY, United States, 2013. Paperback. Condition: New. Language: English . Brand New Book. Brainstorming and Beyond describes the techniques for generating ideas verbally, in writing, or through sketches. The first chapter focuses on brainstorming, the foundation method for ideation, which is a complex social process building off of social psychology principles, motivational constructs, and corporate culture. Brainstorming is commonly portrayed as an easy way to generate ideas, but in reality, it is a complex social process that is often flawed in ways that are not self-evident. Chapter 2 discusses Brainwriting, which is a variation on brainstorming in which each person writes ideas down on paper and then passes the paper to a new person who reads the first set of ideas and adds new ones. Since there is no group shouting out of ideas, strong facilitation skills are not required, and more often than not, Brainwriting results greatly exceed those of group brainstorming in a shorter time because ideas are generated in a parallel, rather than serial, fashion. Brainwriting is useful when time is limited, groups are hostile, or you are dealing with a culture where shouting out wild or divergent ideas might be difficult. Finally, in Chapter 3, readers learn about Braindrawing, a method of visual brainstorming that helps practitioners generate ideas for icons, other graphics, user interface layouts, or Web page designs. Each of these methods provides readers with ways to generate, present, and evaluate ideas so they can begin building a strong foundation for product success. Seller Inventory # AA59780124071575

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Wilson, Chauncey

Published by Morgan Kaufmann (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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About this Item: Morgan Kaufmann, 2013. PAP. Condition: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # IQ-9780124071575

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Wilson, Chauncey

Published by Morgan Kaufmann Publishers Inc. (2016)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Ria Christie Collections (Uxbridge, United Kingdom)

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About this Item: Morgan Kaufmann Publishers Inc., 2016. Paperback. Condition: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Seller Inventory # ria9780124071575_lsuk

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Wilson, Chauncey

Published by Morgan Kaufmann Publishers 2/20/2013 (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: BargainBookStores (Grand Rapids, MI, U.S.A.)

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About this Item: Morgan Kaufmann Publishers 2/20/2013, 2013. Paperback or Softback. Condition: New. Brainstorming and Beyond: A User-Centered Design Method. Book. Seller Inventory # BBS-9780124071575

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Wilson, Chauncey

Published by Morgan Kaufmann (2018)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Murray Media (North Miami Beach, FL, U.S.A.)

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About this Item: Morgan Kaufmann, 2018. Paperback. Condition: New. Never used! This item is printed on demand. Seller Inventory # 0124071570

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ISBN 10: 0124071570 ISBN 13: 9780124071575

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About this Item: Condition: New. Seller Inventory # ria9780124071575_ing

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WILSON, CHAUNCEY

Published by Morgan Kaufmann (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Herb Tandree Philosophy Books (Stroud, GLOS, United Kingdom)

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About this Item: Morgan Kaufmann, 2013. Paperback. Condition: NEW. 9780124071575 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. For all enquiries, please contact Herb Tandree Philosophy Books directly - customer service is our primary goal. Seller Inventory # HTANDREE0893996

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WILSON, CHAUNCEY

Published by Morgan Kaufmann (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Herb Tandree Philosophy Books (Stroud, GLOS, United Kingdom)

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About this Item: Morgan Kaufmann, 2013. Paperback. Condition: NEW. 9780124071575 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. For all enquiries, please contact Herb Tandree Philosophy Books directly - customer service is our primary goal. Seller Inventory # HTANDREE01197919

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Chauncey Wilson

Published by Morgan Kaufmann

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: BuySomeBooks (Las Vegas, NV, U.S.A.)

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About this Item: Morgan Kaufmann. Paperback. Condition: New. 84 pages. Dimensions: 8.9in. x 5.9in. x 0.4in.Brainstorming and Beyond describes the techniques for generating ideas verbally, in writing, or through sketches. The first chapter focuses on brainstorming, the foundation method for ideation, which is a complex social process building off of social psychology principles, motivational constructs, and corporate culture. Brainstorming iscommonly portrayed as an easy way to generate ideas, but in reality, it is a complex social process that is often flawed in ways that are not self-evident. Chapter 2 discusses Brainwriting, which is a variation on brainstorming in which each person writes ideas down on paper and then passes the paper to a new person who reads the first set of ideas and adds new ones. Since there is no group shouting out of ideas, strong facilitation skills are not required, and more often than not, Brainwriting results greatly exceed those of group brainstorming in a shorter time because ideas are generated in a parallel, rather than serial, fashion. Brainwriting is useful when time is limited, groups are hostile, or you are dealing with a culture where shouting out wild or divergent ideas might be difficult. Finally, in Chapter 3, readers learn about Braindrawing, a method of visual brainstorming that helps practitioners generate ideas for icons, other graphics, user interface layouts, or Web page designs. Each of these methods provides readers with ways to generate, present, and evaluate ideas so they can begin building a strong foundation for product success. Learn the proper techniques for generating ideas with limited time, hostile audiences, and limited facilitation supportExplores efficient processes for analyzing the value of ideasExamines ways to generate visual as well as textual ideas This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Seller Inventory # 9780124071575

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Chauncey Wilson

Published by Morgan Kaufmann (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Irish Booksellers (Portland, ME, U.S.A.)

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About this Item: Morgan Kaufmann, 2013. Condition: New. book. Seller Inventory # M0124071570

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Wilson, Chauncey

Published by Morgan Kaufmann

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Russell Books (Victoria, BC, Canada)

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About this Item: Morgan Kaufmann. PAPERBACK. Condition: New. 0124071570 Special order direct from the distributor. Seller Inventory # ING9780124071575

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Wilson, Chauncey

Published by Morgan Kaufmann

ISBN 10: 0124071570 ISBN 13: 9780124071575

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From: Cloud 9 Books (Wellington, FL, U.S.A.)

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About this Item: Morgan Kaufmann. PAPERBACK. Condition: New. 0124071570 New Condition. Seller Inventory # NEW7.3058294

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Chauncey Wilson

Published by Morgan Kaufmann (2013)

ISBN 10: 0124071570 ISBN 13: 9780124071575

Used Softcover First Edition

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From: GlassFrogBooks (Minden, NV, U.S.A.)

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About this Item: Morgan Kaufmann, 2013. Condition: Good. A+ Customer service! Satisfaction Guaranteed! Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. Seller Inventory # 0124071570-2-4

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Results (1 - 14) of 14