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Tapan K. Panda

Published by EXCEL BOOKS, India (2008)

ISBN 10: 8174465480 ISBN 13: 9788174465481

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From: The Book Depository EURO (London, United Kingdom)

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About this Item: EXCEL BOOKS, India, 2008. Paperback. Condition: New. Language: N/A. Brand New Book. Seller Inventory # AMO9788174465481

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Tapan K Panda (author)

Published by Excel Books 2008-01-30 (2008)

ISBN 10: 8174465480 ISBN 13: 9788174465481

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Softcover

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From: Blackwell's (Oxford, OX, United Kingdom)

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About this Item: Excel Books 2008-01-30, 2008. paperback. Condition: New. Seller Inventory # 9788174465481

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Tapan K Panda

Published by Excel Books (2006)

ISBN 10: 8174465480 ISBN 13: 9788174465481

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Softcover

Quantity Available: > 20

From: Vikram Jain Books (New Delhi, India)

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About this Item: Excel Books, 2006. Softcover. Condition: New. 2nd edition. Marketing combines application of multiple disciplines like Economics, Psychology, Sociology, Statistics, Information Systems and many other subjects with emerging areas of information technology. While attempting to understand and apply various concepts and strategies of marketing, Indian students often confront unrelated foreign market issues, inapplicable examples for Indian markets and unbelievable situations of marketing warfare. Such an orientation crippled with complex use of language reduces the student`s ability and intent in such an interesting discipline of management. Hence, this book is written keeping in mind the above listed problems. The author has tried to develop a conceptual orientation palpable to Indian students. The author has combined his creative writing skills through simplistic and lucid descriptions. Many examples, exercises and projects explained in this book are actually developed by the author during his teaching in different IIMs and other premium business schools of India and abroad. Printed Pages: 750. Seller Inventory # 85018BV

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Tapan K Panda

Published by Excel Books (2006)

ISBN 10: 8174465480 ISBN 13: 9788174465481

New
Softcover

Quantity Available: > 20

From: BookVistas (New Delhi, India)

Seller Rating: 3-star rating

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About this Item: Excel Books, 2006. Softcover. Condition: New. 2nd edition. Marketing combines application of multiple disciplines like Economics, Psychology, Sociology, Statistics, Information Systems and many other subjects with emerging areas of information technology. While attempting to understand and apply various concepts and strategies of marketing, Indian students often confront unrelated foreign market issues, inapplicable examples for Indian markets and unbelievable situations of marketing warfare. Such an orientation crippled with complex use of language reduces the student`s ability and intent in such an interesting discipline of management. Hence, this book is written keeping in mind the above listed problems. The author has tried to develop a conceptual orientation palpable to Indian students. The author has combined his creative writing skills through simplistic and lucid descriptions. Many examples, exercises and projects explained in this book are actually developed by the author during his teaching in different IIMs and other premium business schools of India and abroad. Printed Pages: 750. Seller Inventory # 85018

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Panda Tapan K

ISBN 10: 8174465480 ISBN 13: 9788174465481

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From: University Bookstore (DELHI, DELHI, India)

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About this Item: Condition: New. This is Brand New. Seller Inventory # Excel Books-06062019-451

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International Edition
International Edition

ISBN 10: 8174465480 ISBN 13: 9788174465481

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Quantity Available: 5

From: TM Books (Berkeley, CA, U.S.A.)

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About this Item: Softcover. Condition: New. Brand New INTERNATIONAL EDITION, 4-6 days shipping! Same contents as the US edition with 3-5 days shipping. CD/DVD or access codes may not be included. Seller Inventory # 489139

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Tapan Panda

Published by Excel Books (2008)

ISBN 10: 8174465480 ISBN 13: 9788174465481

Used
Softcover

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From: Books Express (Portsmouth, NH, U.S.A.)

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About this Item: Excel Books, 2008. Paperback. Condition: Good. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. May be ex-library. Shipping & Handling by region. Buy with confidence, excellent customer service!. Seller Inventory # 8174465480

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Tapan Panda

Published by Excel Books (2008)

ISBN 10: 8174465480 ISBN 13: 9788174465481

New
Softcover

Quantity Available: 1

From: Books Express (Portsmouth, NH, U.S.A.)

Seller Rating: 4-star rating

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About this Item: Excel Books, 2008. Paperback. Condition: New. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. Buy with confidence, excellent customer service!. Seller Inventory # 8174465480n

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Results (1 - 8) of 8