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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Pbshop (Wood Dale, IL, U.S.A.)

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About this Item: Ediciones Granica, S.A., 2013. PAP. Condition: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # IQ-9789506417291

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Batey, Mark

Published by Ediciones Granica, S.A. 3/1/2013 (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: BargainBookStores (Grand Rapids, MI, U.S.A.)

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About this Item: Ediciones Granica, S.A. 3/1/2013, 2013. Paperback or Softback. Condition: New. El Significado de la Marca. Book. Seller Inventory # BBS-9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Book Depository International (London, United Kingdom)

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About this Item: Ediciones Granica, S.A., 2013. Paperback. Condition: New. Language: Spanish . Brand New Book ***** Print on Demand *****. Seller Inventory # AAV9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: The Book Depository (London, United Kingdom)

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About this Item: Ediciones Granica, S.A., 2013. Paperback. Condition: New. Language: Spanish . Brand New Book ***** Print on Demand *****. Seller Inventory # AAV9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Book Depository hard to find (London, United Kingdom)

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About this Item: Ediciones Granica, S.A., 2013. Paperback. Condition: New. Language: Spanish . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Seller Inventory # APE9789506417291

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Mark Batey

Published by Ediciones Granica, S.A.

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: BuySomeBooks (Las Vegas, NV, U.S.A.)

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About this Item: Ediciones Granica, S.A. Paperback. Condition: New. 352 pages. Dimensions: 8.6in. x 5.8in. x 0.8in. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Seller Inventory # 9789506417291

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Batey, Mark

Published by Ediciones Granica, S.A. (2016)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Ria Christie Collections (Uxbridge, United Kingdom)

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About this Item: Ediciones Granica, S.A., 2016. Paperback. Condition: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Seller Inventory # ria9789506417291_lsuk

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Books2Anywhere (Fairford, GLOS, United Kingdom)

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About this Item: Ediciones Granica, S.A., 2013. PAP. Condition: New. New Book. Delivered from our UK warehouse in 3 to 5 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # LQ-9789506417291

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Batey, Mark

Published by Editorial Granica (2014)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Agapea Libros Urgentes (Malaga, Spain)

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About this Item: Editorial Granica, 2014. soft. Condition: New. "A través de las marcas los especialistas en marketing agregan significado a los productos y servicios, pero es el consumidor quien en ultima instancia determina su significado. Las fuentes del significado de la marca pueden ser muchas y variadas y son las vías a través de las cuales el significado se adhiere a las marcas. Las compañías intentan posicionar sus marcas en un lugar que no necesariamente es el mismo en el cual las perciben los consumidores. El significado de la marca echa una mirada global y holística a la manera en que los consumidores encuentran y crean significado en las marcas. Inspecciona los elementos fundamentales conscientes e inconscientes que conectan a las personas con las marcas y con los productos. Cuestiona los conceptos tradicionales del marketing y propone un nuevo marco para el significado de marca. El libro recorre un terreno nuevo y fértil para comprender como las marcas pueden tanto asimilar como proporcionar significado. Los lectores entenderán mejor qué significa una marca, y cuál es el significado de las marcas. Se pretende que este libro sea material suplementario para estudiantes, graduados y no graduados, de Brand Management en marketing, psicología del consumidor, publicidad y negocios. Sitio web de este libro: brandmeaning. com Mark Batey es licenciado en Ciencias del Lenguaje de la Universidad de Oxford, y a lo largo de su carrera profesional ha dirigido agencias internacionales de publicidad, además de trabajar en distintas regiones como el Reino Unido, Europa Central, América Latina y Estados Unidos. Entre sus clientes se encuentran Coca-Cola, Unilever, Nestlé y Kraft Foods. " *** Nota: EL COSTE DE ENVÍO A CANARIAS ES 9.99 EUROS. Si ha realizado un pedido con destino a CANARIAS no podemos hacer el envío con el coste actual. Nos pondremos en contacto con usted para comunicar el coste total del envío a Canarias y si está de acuerdo, Abebooks le efectuará el cargo adicional. Seller Inventory # 10287643

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Batey, Mark

Published by Ediciones Granica, S.A.

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Russell Books (Victoria, BC, Canada)

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About this Item: Ediciones Granica, S.A. PAPERBACK. Condition: New. 9506417296 Special order direct from the distributor. Seller Inventory # ING9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

Used Softcover

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From: California Spanish Books (MIAMI, FL, U.S.A.)

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About this Item: Ediciones Granica, S.A., 2013. Condition: Used: Like New. Like New! Fast delivery! Professional service with friendly customer support 7 days a week. Seller Inventory # U-9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

New Softcover First Edition

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About this Item: Ediciones Granica, S.A., 2013. Condition: New. This item is printed on demand for shipment within 3 working days. Seller Inventory # GM9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

New Softcover

Quantity Available: 1

From: California Spanish Books (MIAMI, FL, U.S.A.)

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About this Item: Ediciones Granica, S.A., 2013. Condition: New. Seller Inventory # 9789506417291

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Batey, Mark

Published by Ediciones Granica, S.A. (2014)

ISBN 10: 9506417296 ISBN 13: 9789506417291

New PAPERBACK

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From: Mi Lybro (San Diego, CA, U.S.A.)

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About this Item: Ediciones Granica, S.A., 2014. PAPERBACK. Condition: New. 9506417296. Seller Inventory # 52.GRANICA9789506417291

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Mark Batey

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: Irish Booksellers (Portland, ME, U.S.A.)

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About this Item: Ediciones Granica, S.A., 2013. Paperback. Condition: New. book. Seller Inventory # M9506417296

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Batey, Mark

Published by Ediciones Granica, S.A. (2013)

ISBN 10: 9506417296 ISBN 13: 9789506417291

New PAPERBACK

Quantity Available: 1

From: Mi Lybro (San Diego, CA, U.S.A.)

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About this Item: Ediciones Granica, S.A., 2013. PAPERBACK. Condition: New. 9506417296. Seller Inventory # 52.SOTANO9789506417291

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BATEY, MARK

Published by GRANICA EDICIONES, BARCELONA (2014)

ISBN 10: 9506417296 ISBN 13: 9789506417291

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From: PUNT DE LLIBRE (LLEIDA, Spain)

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About this Item: GRANICA EDICIONES, BARCELONA, 2014. Rústica. Condition: New. Dust Jacket Condition: Nuevo. A través de las marcas los especialistas en marketing agregan significado a los productos y servicios, pero es el consumidor quien en última instancia determina su significado. LIBRO. Seller Inventory # 282026

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Batey, Mark

Published by Ediciones Granica, S.A.

ISBN 10: 9506417296 ISBN 13: 9789506417291

New PAPERBACK

Quantity Available: 1

From: Mi Lybro (San Diego, CA, U.S.A.)

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Price: US$ 68.99
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About this Item: Ediciones Granica, S.A. PAPERBACK. Condition: New. 9506417296. Seller Inventory # 52.VENTANA9789506417291

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Results (1 - 18) of 18