Published by Apress Okt 2003, 2003
ISBN 10: 1590591720 ISBN 13: 9781590591727
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Let's make movies! Interactive movies, totally integrated into your Flash interface! With Macromedia Flash MX you have the power to import digital video and sound, and manipulate them just like any other media object. That's a whole world of design possibilities.This book hopes to take you through all you'll need to know about producing such wonderful sites. The first section will give you a thorough grounding in how best to import your video and sound into Flash and the many different ways that you can manipulate it once it's in there. Then, in the second section, we'll go through a complete real-world case study from pre-production on the video to final output on the web and CD-ROM. Finally, we'll see how you can apply use some advanced ActionScripting with video, and create a fully object-orientated sound and video playing Flash component that you'll be able to use time and time again.The inclusion of video support is the most noticeable and exciting feature in Flash MX - viewers who have the tiny Flash plug-in installed can now see video material that would otherwise necessitate the lengthy downloads and clunky interfaces of other web video plug-ins. This book is the guide you need for this exciting new universe, offering inspiration and technical guidance in equal measures.This book assumes no knowledge beyond an ability to work with Flash MX's interface, and is not intended for those with substantial digital video experience. As such, this book does not assume that the reader has access to expensive video-editing software. All you need for this book is access to Flash MX, and some imagination. 324 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591364 ISBN 13: 9781590591369
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 236 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591747 ISBN 13: 9781590591741
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book will show you how to combine the power of Adobe Photoshop 7 and Macromedia Dreamweaver MX, both the premier applications in their fields.The book's core purpose is to teach the fundamentals of designing for the web using Photoshop and Dreamweaver, through a combination of theory and practical examples. We will start with a brief look at the history of the Internet and some design theory, to lay the groundwork for what follows. We do not aim to bore you with theory! Projects and step-by-step examples will form a large part of this book so that you can see the theory and good advice put into practice.The end goal of this book is to enable the reader to create a visually stunning, fully functional and aesthetically pleasing website. The combination of web design theory and clearly worked examples will allow you to go away and experiment for yourself more aware of the potential complexities involved in building a website and better positioned to do it more efficiently than before. The outcome: a great visual and well-designed site.Creating an aesthetically pleasing website that is also universally functional is no easy task. Through the initial concept stages and into implementation a web designer must be aware of the fundamentals involved in taking a flat and lifeless graphic and converting it into a dynamic entity. For an uninitiated artist or potential web designer the traps and pitfalls in creating such a site are plentiful. Walking our reader through this in the simplest and most informed manner possible is the goal of this publication.Respecting the Internet as a flexible medium as rich in personality as those who use it is the message that were trying to get across. But at the same time we want to make the site design and development process accessible by explaining to the reader the fundamentals in clear and concise language and providing relevant screen shots and graphics. 276 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592034 ISBN 13: 9781590592038
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Fireworks MX Zero To Hero is intended for the majority of readers who don't need to be told when to jump, or ask how high. If you're new to Fireworks MX, this book will provide you with a fast learning curve to get you swiftly up to speed, and progressing towards the creativity you want to achieve; and if you already have some familiarity with any version of Fireworks, it'll provide many, many exercises and case studies that will extend your knowledge of techniques, tips, and tricks. In addition, the book serves as a handy reference to a reader of any level.Structured into three distinctive sections, the aim of this book is to provide as much knowledge and as many skills and techniques as can fit into 450 pages.Section One: Fireworks MX Primer. This section will get you familiar with the major tools and functionality of Fireworks MX, by example, and simple-to-understand explanation, and in fewer than 200 pages.Section Two: Projects. Here you're introduced to case studies and examples that will give you practical, hands-on experience and provide exposure to the more complex tools in Fireworks MX-learning by experience. As well as practicing your new found skills, this is also the place where you'll learn many tips and tricks of the trade. You can view an exercise from this section here.Section Three: Real-World. In this section we look at Fireworks MX as it's used in the real world of professional design not just as a standalone application, but as part of the formation of the designers creative toolbox. 372 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590593375 ISBN 13: 9781590593370
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 412 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591755 ISBN 13: 9781590591758
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - If you've dabbled with Flash and want to expand your repertoire, this book will teach you what you need to know about ActionScript in a fast-paced tutorial style. The ActionScript language is becoming an increasingly vital part of every Flash designer's toolkit, but it can seem like a scary prospect for the non-programmer. We'll show you how easy it is to create interesting, interactive movies in Flash MX through visual metaphors and worked examples.The aim is to get you up to speed quickly, giving you the skills you need to add extra functionality and control to your Flash movies. By the time you're finished, you should have a good grasp of the core ActionScript concepts and techniques, and plenty of ideas for your own projects.No previous programming experience is required, just a familiarity with the Flash MX interface, and even the most code-phobic reader should find the learning curve to be smooth and easy.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591135 ISBN 13: 9781590591130
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - Learn How to Program Using Any Web Browser is a book about general principles of good programming practice for complete novices. Whether you're just starting to get curious about what makes a computer work, or an office worker who has been using computer applications for years and would like to spend some time delving deeper into what makes them tick, this book is for you.Learn How to Program Using Any Web Browser will teach you the basics of programming using JavaScript. JavaScript can be written using any text editor, and displayed in almost any Web browser, regardless of operating system. Despite the unfortunate word 'script' in the language name, in actuality, JavaScript is a modern programming language.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591690 ISBN 13: 9781590591697
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -An intranet can be a powerful tool. A well-designed intranet becomes the key resource and communications platform for your organization, used by members of staff as their first destination for information. In contrast, a poorly designed intranet will sit unused, accumulating useless information, and eating up IT budgets. So, how do you avoid this situation, and make sure you design the most useful, and usable, intranet This book takes you through the steps you need to take to make an invaluable intranet, from identifying your users' needs and building an indispensable tool, to marketing the results. It guides you through the problems that may occur, passing on invaluable advice from people who have been through the process before. We start by setting the scene, giving an overview of what intranets are and how to justify it to your organization. We then give you a rundown of the main areas you'll need to think about when developing an intranet, covering browsers, development techniques, usability, content management, security, and internal marketing. Finally, we'll take a look at what to do when the Intranet moves beyond its original function, looking at remote access, extranets, and what to do when the Intranet gets too big. 372 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591798 ISBN 13: 9781590591796
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Adopting Web Services will affect many processes within any organization. To throw light on the most important issues, we have commissioned Experts in the Industry to share their insights. The resultant papers cover a broad spectrum from architecture to business strategies without diverting into deep technological fashions. Each study in the collection will answer specific business challenges thrown up by Web Service architectures. Before changing, commissioning, or evaluating a Web Service initiative, all IT Managers, System Architects, Lead Developers, and Business Visionaries should study and reference this book. 368 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591941 ISBN 13: 9781590591949
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Although many web professionals will have incorporated a database into a web site before, they may not have much experience of designing them - this book will teach you all you need to know about designing a database for use with a web site or web application. From first principles to designing a successful web database, this book will show you how to get the most out of database design. From the Publisher Unlike other database design books in the market, this one focuses on design of databases for use on the Web. Web databases benefit from good general database design principles, but also have their own set of caveats, which must be considered for their design to be truly successful. This book covers both the general, and the web-specific database principles. 320 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592468 ISBN 13: 9781590592465
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - Content Management Systems (CMS) automate the process of creating, publishing, and updating web site content. They make maintaining and updating the content of a web site easier, giving the content contributors, not just the web team, the means with which to manage their own content. They are usually made up of a front-end editor for inputting content, a back-end system for storing the content, and a template mechanism to get the content onto the web site.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591666 ISBN 13: 9781590591666
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - With the release of Flash MX, scripting in Flash moved from being a desirable asset to an essential skill in the world of web design. ActionScript is, quite simply, the center of power in Flash, and it's no surprise that most of the advances in Flash MX are script-centric. Flash is a design tool, and ActionScript can easily scare designers. This book is for anyone who has ever looked in awe at a cutting-edge Flash site, then taken a look at some code, and run in the other direction. Learning ActionScript with friends of ED will not turn you into a boring programmer, it will turn you into someone who finally has the power to achieve what they want with their web design. This book will take you from knowing nothing about ActionScript to a firm knowledge that will allow you to exercise a previously unimaginable amount of power over your flash movies. It does this with fully-0worked examples throughout, and a case study that will leave you with a cutting-edge Flash site by the end of the book. The book assumes no previous knowledge of code or ActionScript, but does assume that you know the basics of the Flash interface, and have maybe created some basic timeline-based movies with tweens and so on. (If you're totally new to Flash, then you might want to take a look at friends of ED's acclaimed Foundation Flash MX, or at the more visually-oriented Flash MX Express.) Foundation ActionScript -with the help of friends of ED Flash guru Sham Bhangal, Foundation ActionScript has been re-structured and re-written to reflect the major changes in ActionScript brought about with Flash MX. Just compare the table of contents if you don't believe us!.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591879 ISBN 13: 9781590591871
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - Advanced PHP for Flash is the follow-up to the hugely popular Foundation PHP for Flash.The main aim of this book is to extend the reader's knowledge of using PHP and MySQL to produce dynamic content for Flash. Essentially, it picks up the baton from the first book and runs with it until there's no more road.The book takes the reader from being an intermediate to an advanced PHP/Flash developer, and helps them create some awesome Flash-based web applications along the way. It covers the core PHP features, as well as some exciting extras, that follow on directly from the knowledge gained in the first chapter, and show the reader how to use them in real-world applications.This book covers: Sessions File Uploading Advanced MySQL Socket Functions PHP and XML Ming Plus fully functional case studiesThis book is aimed squarely at those readers who want to create dynamic Flash-based web applications, and especially at those who have finished the first book and are hungry for more.As this book is pitched at those with an intermediate knowledge of PHP (and a decent grasp of MySQL) it has the advantage of being useful to both programmers and those coming over from the first book.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591739 ISBN 13: 9781590591734
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - How do you get the best out of Photoshop It's a combination of knowing what you want and knowing how to do it properly: a mixture of creativity and acumen. As you learn more, you make fewer mistakes, your workflow becomes faster, and you have more time to explore creative possibilities.This book is dedicated to showing you the tricks of the trade, to sharing the insider's knowledge which will speed up your work, and to improving your understanding of Photoshop as a tool.The book is divided into eight chapters, in the first three we look at ways of improving your efficiency, good selection techniques, and how to use layers effectively. In the next three chapters we look at practical applications of Photoshop for retouching and correction, Web graphics and special effects. The final two chapters look at the practicalities of Photoshop's configuration and hardware.Throughout the book, we cover the new features of Photoshop 7, so if you're not yet up to speed with the latest version, we'll show you the way.You've mastered the basics of Photoshop and you're ready to move on to the next level - this book is jam-packed with the hints, tips, and advice from four Photoshop experts that you need to take you there.To get the most information out of each of the authors that we possibly could, we used a collaborative method of writing. Each of the four authors chose two subject areas to be the main writer on, and once they had finished writing the sections, they were passed on to the other three authors for them to add their own tips and tricks to. All these parts then went out to review, and the reviewers (themselves Photoshop users) added their tips to the tip-tank. All of these tips then came together in editorial, where they were ordered and polished. In this way, we hoped to maximize the amount of insightful and essential information, and to give you the greatest benefit.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592417 ISBN 13: 9781590592410
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - Learn Programming with Flash MX, a book for absolute beginners, covers the fundamental programming principles and skills that every programmer needs to master in order to create well-structured and efficient code that lives up to professional standards.This book employs a truly unique classroom-based approach to learning, with the goal of establishing core, practical programming skills. Each chapter presents a lesson covering a distinct topic of programming with ActionScript. In each 'class', theory and practice are smoothly blended together with plenty of practical examples. The class project that runs through the book reinforces the learning in an integrated, real-world context, using Flash MX as the illustrative vehicle.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592115 ISBN 13: 9781590592113
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 356 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592700 ISBN 13: 9781590592700
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592697 ISBN 13: 9781590592694
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591100 ISBN 13: 9781590591109
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591585 ISBN 13: 9781590591581
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - The days of Flash as a creative luxury are long gone. After months of downsizing, Flash creativity has been on a huge rationalization program. It is no longer enough to present animation in millions of colors and a hundred transparencies. It is no longer sufficient to provide interactivity and dynamism for their own sake.The purpose of this collection is to show how designers have taken Flash and made it work for its supper. What we discover is a series of creations that place Flash at the hub of cutting edge web content.The end result is a snapshot of Flash as the ideal medium.In these amazing examples, we see the software pushed to its limits to create unbeatable applications-a collapsible family tree, an interactive video learning system, and a drawing tool, capable of running online!Beyond this, we dip into the back-end capabilities to look at how to improve Flash still further. Some staple XML and PHP routines are brought in to add a bit of spice, while Flash's mysterious sharedObject command is hunted down and tamed to create a hybrid Tamagotchi houseplant-perfectly suited to lure surfers back to your website!.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592018 ISBN 13: 9781590592014
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - What this book is about . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 What we expect you to know . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ; . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 How the book looks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Flash vs. Usability 1 Flash in control . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Too much power . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Too little restraint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Whose computer is it anyway . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Designers use the Web differently . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Who has the need for speed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Biting the hand that feeds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Year 2000: the Flash backlash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 Addressing the critics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Accessibility . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 Modified links . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 Plug-ins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 Internatio.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592182 ISBN 13: 9781590592182
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - The Programmer's Guide to SQL provides an in-depth yet concise tutorial on the use of Structured Query Language (SQL). Once you've mastered the fundamentals, the book serves as a handy desktop reference on SQL usage, covering all of the major SQL statements that youll need when programming databases. It also comes complete with example code for five major database systems: SQL Server, Oracle, DB2, MySQL, and Access. In each case, the book demonstrates how the SQL standard is implemented (and and often extended) by each database system vendor. The book also includes two complete case studies that show how to create and query the underlying database for a fully featured website, as well as how to implement role-based security in your applications. This book is ideal for any programmer, analyst, or database administrator in search of a SQL reference that also demonstrates how to use SQL to solve real business problems.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591216 ISBN 13: 9781590591215
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - By using the same back-end macro programming language, Visual Basic for Applications (VBA), Microsoft Office applications allow users to easily transfer their VBA programming skills from one Office product to another. A developer skilled at using VBA to program Access can quickly learn to program Word or Excel. Better still, VBA is a fairly complete subset of Visual Basic (VB). That means a VB developer already knows how to use VBA, and a VBA programmer knows a lot about VB.Author Rod Stephens gives you the most valuable information possible as quickly as possible without rehashing the trivial VB and VBA details you already can recite in your sleep. In Microsoft Office Programming: A Guide for Experienced Developers, Stephens skips the tiresome explanations of variable declarations and dives right into serious Office programming topics, such as automatically customizing menus and toolbars with VBA, making Object Linking and Embedding (OLE) do your work for you, and using ADO to manipulate data in an Access database.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591402 ISBN 13: 9781590591406
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592085 ISBN 13: 9781590592083
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Once you've got a web site up and running it is all too easy to sit back and relax. But how do you know you did a good job How can you improve the site you have based on real user behaviour Without getting feedback from your users, how will you find out how it's being used Web traffic analysis allows you to gain some insight into your site users: where they come from, what pages they like, and how often they come back. However, as statistics are prone to being misinterpreted, your insight often has to be taken with a pinch of salt. This book takes you through the process of analyzing your traffic, without taking for granted the statistics that you generate. Assuming you have a web site, reading this book will help you learn: - The techniques for gathering data on your users - Standards and Guidelines you should adhere to when interpreting your data - What other sites are doing to ensure they respect the privacy of their users - Insight into how real sites use web traffic analysis - Major case case studies from BBC News Online, eBay, and ASPToday - Additional material from The Onion, SmartGirl, and The New York Times From the Publisher This book is for any web professional who wants to understand their site traffic. It's also for anyone with an interest in finding out where their site is most used, and how to make comparisons with other sites. To get the most from this book, you'll need access to log files for your web site as they contain the information we'll show you how to analyze. The book discusses the privacy practices of The Onion, SmartGirl, and The New York Times, as well as examining in detail the traffic analysis techniques used by BBC News Online, eBay, and ASPToday. 196 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590591674 ISBN 13: 9781590591673
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 340 pp. Englisch.
Published by Apress Okt 2003, 2003
ISBN 10: 1590592042 ISBN 13: 9781590592045
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 276 pp. Englisch.