Published by John Wiley & Sons Inc, 1994
ISBN 10: 002542730X ISBN 13: 9780025427303
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. Later printing. A whimsical adaptation of classic fairy tales and bedtimes stories removes all kinds of bias and objectionable language from such traditional tales as "Chicken Little," "Rapunzel," "The Three Little Pigs," "Cinderella," and others.
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Published by John Wiley & Sons, Inc., 1996
ISBN 10: 0787902934 ISBN 13: 9780787902933
Seller: Ergodebooks, Houston, TX, U.S.A.
First Edition
Softcover. Condition: Good. First Edition. The perfect bridge to assist the accidental trainer in moving from the panic of being asked to teach 'because you know the system so well' to the satisfaction of successful knowledge transfer. A must read.--Suzy Johnson, Course Manager, AT&TThe Accidental Trainer is a practical guide for the multitude of computer experts who have fallen into the role of computer trainer accidentally. As the resident experts on the latest word processing programs or the newly installed sales tracking software, most people who train others to use computers have little or no training experience. With checklists, questionnaires, and other hands-on tools, this book provides anyone with tools to bridge the gap between people and technology to create computer training that is clear, concise, and effective.You'll learn how to:Build bridges between people and computers Create a blueprint for computer training Assess the learners Check your training results.
Published by John Wiley & Sons Inc, 1962
ISBN 10: 0471166987 ISBN 13: 9780471166986
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. Describes the methods, procedures, and specialized equipment of field work in geology and includes a guide to making maps of specific areas. Bibliogs.
Published by John Wiley & Sons Inc, 1995
ISBN 10: 0028604202 ISBN 13: 9780028604206
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. The author sets the record straight on beloved seasonal tales--including \"A Christmas Carol\" and \"The Night Before Christmas\"--freeing them from sexism, ageism, and political imperialism.
Published by John Wiley & Sons Inc, 2009
ISBN 10: 0470499311 ISBN 13: 9780470499313
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. Stop pushing your message out and start pulling your customers inTraditional \"outbound\" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to get found by customers online.Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites.? Improve your rankings in Google to get more traffic? Build and promote a blog for your business? Grow and nurture a community in Facebook, LinkedIn, Twitter, etc.? Measure what matters and do more of what works onlineThe rules of marketing have changed, and your business can benefit from this change. Inbound Marketing shows you how to get found by more prospects already looking for what you have to sell.
Published by John Wiley & Sons Inc, 1994
ISBN 10: 002513955X ISBN 13: 9780025139558
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. 2nd prt. More than two hundred authentic recipes, offering affordable and healthy dishes that avoid cream-heavy sauces and stocks, highlight a look, from a renowned chef, at southern French cooking, which insists on fresh, simple ingredients and pungent, delicious tastes.
Published by John Wiley & Sons Inc, 2021
ISBN 10: 1119836964 ISBN 13: 9781119836964
Seller: Ergodebooks, Houston, TX, U.S.A.
Softcover. Condition: Good. 1. Unlock the potential of macOS Monterey with this updated guide from "Dr. Mac" himselfMacs are famously an absolute pleasure to use. But it's even more fun discovering all the cool things a new version of macOS can do. macOS Monterey, introduced in 2021, makes the latest macOS features available to Mac users everywhere. macOS Monterey For Dummies is your personal roadmap to finding every single awesome new bell and whistle in this world-famous operating system.You'll read about upgrades to the accessibility options, how to use Live Text to grab text from all of your photos, manage your iPhone from your Mac and vice versa, and use the new Universal Control to seamlessly transition between Apple devices.You can also: Learn how to watch TV or a movie with friends while you're on a FaceTime call Explore the new "Shared With You" feature so you can access the content people send to you directly in the relevant app Explore the online world with the Safari browser included with every installation of MacOS MontereyPerfect for anyone who wants to take full advantage of the latest version of Apple's intuitive and user-friendly operating system, macOS Monterey For Dummies is the fastest, easiest way to master the newest features and the coolest capabilities included with macOS Monterey. With hundreds of pages of simple instructions and images of the macOS interface, this is the last handbook you'll need to make the most of the newest macOS.
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Published by John Wiley & Sons Inc, 1990
ISBN 10: 0026293919 ISBN 13: 9780026293914
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. A collection of more than 300 recipes for sauces, dressings, and marinades gives instructions for a variety of white and brown sauces, pasta sauces, barbecue and tomato-based sauces, as well as salsas, salad dressings, and dessert sauces.
Published by John Wiley & Sons Inc, 1977
ISBN 10: 0471717169 ISBN 13: 9780471717164
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. 3. Theory and practical application are both emphasized in a detailed study of the physical principles of mechanics, sound, and heat.
Published by John Wiley & Sons Inc, 2009
ISBN 10: 0470505141 ISBN 13: 9780470505144
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. A timeless approach to investing wisely over an investment lifetimeWith the current market maelstrom as a background, this timely guide describes just how to plan a lifetime of investing, in good times and bad, discussing stocks and bonds as well as the relationship between risk and return.Filled with in-depth insights and practical advice, The Investor\'s Manifesto will help you understand the nuts and bolts of executing a lifetime investment plan, including: how to survive dealing with the investment industry, the practical meaning of market efficiency, how much to save, how to maintain discipline in the face of panics and manias, and what vehicles to use to achieve financial security and freedom. Written by bestselling author William J. Bernstein, well known for his insights on how individual investors can manage their personal wealth and retirement funds wisely Examines how the financial landscape has radically altered in the past two years, and what investors should do about it Contains practical insights that the everyday investor can understand Focuses on the concept of Pascal\'s Wager-identifying and avoiding worst-case scenarios, and planning investment decisions on that basisWith The Investor\'s Manifesto as your guide, you\'ll quickly discover the timeless investment approaches that can put you in a better position to prosper over time.
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Published by John Wiley & Sons Inc, 2006
ISBN 10: 0470044705 ISBN 13: 9780470044704
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. 1. In this one-of-a-kind "how-to" guide, Joseph Hooper and Aaron Zalewski provide step-by-step instructions for generating large monthly cash returns from almost any stock investment-while at the same time decreasing the risk of stock ownership. Filled with in-depth insights and proven techniques, this book is the definitive, rule-based guide to covered calls and calendar LEAPS spreads.
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Published by John Wiley & Sons Inc, 2001
ISBN 10: 1891786091 ISBN 13: 9781891786099
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. \"This is a time of enormous change in the life sciences, and today\'s students need to appreciate science as an ongoing process. Using colorful and interesting examples ranging from medicine and cell biology to evolution and ecology, this book gives the reader a real feel for the dynamic process of science and conveys a clear sense of how discoveries are made. Together with its treatment of important ethical issues, this well written book will make a major contribution to teaching introductory biology.\" -- Geoffrey M. Cooper, Professor of Biology and Chair, Department of Biology, Boston University.
Published by John Wiley & Sons Inc, 2005
ISBN 10: 0471656240 ISBN 13: 9780471656241
Seller: Ergodebooks, Houston, TX, U.S.A.
Softcover. Condition: Good. 1. The only concise, comprehensive overview of child psychopathology covering theory, assessment, and treatment as well as issues and trendsEssentials of Child Psychopathology provides students and professionals with a comprehensive overview of critical conceptual issues in child and adolescent psychopathology. The text covers the major theories, assessment practices, issues, and trends in this important field. Author Linda Wilmshurst also includes chapters on specific disorders prevalent among this age group and covers special topics such as diversity, abuse, and divorce.As part of the Essentials of Behavioral Science series, this book provides information mental health professionals need in order to practice knowledgeably, efficiently, and ethically in today's behavioral healthcare environment. Each concise chapter features numerous callout boxes highlighting key concepts, bulleted points, and extensive illustrative material, as well as "Test Yourself" questions that help you gauge and reinforce your grasp of the information covered.Essentials of Child Psychopathology is the only available resource to condense the wide-ranging topics of the field into a concise, accessible format for handy and quick reference. An excellent review guide, Essentials of Child Psychopathology is an invaluable tool for learning as well as a convenient reference for established mental health professionals.Other titles in the Essentials of Behavioral Science series:* Essentials of Statistics for the Social and Behavioral Sciences* Essentials of Psychological Testing* Essentials of Research Design and Methodology.
Published by John Wiley & Sons Inc, 1992
ISBN 10: 047134690X ISBN 13: 9780471346906
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. Turn any Relationship into an Extraordinary Relationship \"A refreshing alternative to common self-help approaches.\" --Michael E. Kerr, M.D., Director, Georgetown Family Center, Washington, D.C. and coauthor with Dr. Murray Bowen of Family Evaluation After food, water, and shelter, relationships are the most important factors in determining your quality of life. At work, productivity and efficiency depend on relationships. At home, relationships with your spouse, children, and friends are keys to success and happiness. And among nations, relationships start and stop wars. This invaluable guide shows that only by further developing yourself can you further develop your relationships. Based on the innovative family systems theory pioneered by the late Dr. Murray Bowen, this important and penetrating book offers practical and authoritative family therapy advice that has helped thousands of people throughout the last three decades. It\'s a blueprint to better relationships that tells how the principles of family systems theory can be used in all arenas of your life, including intimate relationships, friendships, family relationships, single life, workplace relationships, international relationships, and your relationship with yourself. \"A perfect and unpretentious primer of family relationships . a relief to read.\" --Dr. Walter Toman, Professor Emeritus, Erlangen-Nurnberg University, Germany, and author of Family Constellation.
Published by John Wiley & Sons Inc, 2001
ISBN 10: 0471208884 ISBN 13: 9780471208884
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. The remarkable story of how Michael Bloomberg created a mediaempire"Lots of entrepreneurs make money. Lots of entrepreneurs whomake money write books. Few of those books make you glad they did.This one does."?The New York Times Book Review"A classic tale of a nimble, customer-focused, entrepreneurialDavid outsmarting bureaucratic, ossified, corporateGoliaths."?Business Week"Entertaining, engaging, and informative, Bloomberg byBloomberg is packed with great advice about how to start alean, hungry company-and how to keep it that way."?Bryan Burrough, coauthor, Barbarians at theGateBrash, aggressive, and supremely self-confident, MichaelBloomberg, the visionary leader of the world's fastest-growingmedia empire, has been hailed as the new standard for what it takesto win in the Information Age. Dismissed from Salomon Brothers in1981, Bloomberg immediately took his money and acerbic personalityand started Bloomberg L.P. Bolstered by a $30 million investmentfrom Merrill Lynch, the company and the man have been sprintingahead of the pack ever since. Only twenty years after founding,he's at the top of his industry. And on June 5, 2001, he addedmayoral candidate for New York City to his list of accomplishmentsand aspirations. If elected, powerhouse Michael Bloomberg willbring his own brand of leadership-and personal style-to the citythat never sleeps.
Published by John Wiley & Sons Inc, 2017
ISBN 10: 1119422817 ISBN 13: 9781119422815
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. An insider?s guide to the coming philanthropic revolutionMeet the next generation of big donors?the Gen X and Millennial philanthropists who will be the most significant donors ever and will shape our world in profound ways. Hear them describe their ambitious plans to revolutionize giving so it achieves greater impact. And learn how to help them succeed in a world that needs smart, effective donors now more than ever.As ?next gen donors? step into their philanthropic roles, they have not only unprecedented financial resources, but also big ideas for how to wield their financial power. They want to disrupt the traditional world of charitable giving, and they want to do so now, not after they retire to a life of philanthropic leisure.Generation Impact pulls back the curtain on these rising leaders and their ?Impact Revolution,? offering both extensive firsthand accounts and expert analysis of the hands-on, boundary-pushing, unconventional strategies next gen donors are beginning to pursue. This fascinating book also shows another side of the donors in Generation Impact: they want to respect the past even as they transform the future. They are determined to honor the philanthropic legacies and values they?ve inherited by making big giving more effective than ever before. If they succeed, they can make historic progress on causes from education to the environment, from human rights to health care.Based on years of research and close engagement with next gen donors, Generation Impact offers a unique profile of the new faces of philanthropy. Find out, directly from them: How they want to revolutionize giving to expand its positive impact on our lives and our communities. Which causes interest them, how they want to engage with those causes ? and, perhaps more important, how they do not want to engage. Which new tools and strategies for change excite them most. What they are learning from previous generations, and what they want to bring to their work alongside those generations. How we can all ensure their historic potential is channeled in ways that make our world better.The Impact Revolution will be messy, but it could also result in solutions for some of our most persistent problems. Generation Impact offers targeted, practical advice to parents, families, and their advisors, as well as nonprofit professionals?those who work closest with these next gen donors?on how to engage, nurture, and encourage them as they reshape major giving and make their mark on history. Help them channel their enthusiasm?and their wealth?to make the most positive difference in a world with such great need.
Published by John Wiley & Sons Inc, 2008
ISBN 10: 0470250046 ISBN 13: 9780470250044
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. If you?ve ever wondered how investors continue to see substantial market-beating investment returns with portfolios that just seem to grow and grow, The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets will reveal some secrets. David Darst, also known as Mr. Asset Allocations, shows you how to use savvy asset allocation strategies that you can use to invest like the rich do. This dynamic and easy-to-understand book allows you to rethink your asset allocation strategies and make the leap from mediocre to stellar returns.
Published by John Wiley & Sons Inc, 2005
ISBN 10: 0471738085 ISBN 13: 9780471738084
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. Building on the resounding success of the first volume (0-471-27235-3), Organic Chemistry as a Second Language, Volume 2 provides readers with clear, easy-to-understand explanations of fundamental principles. It explores the critical concepts while also examining why they are relevant. The core content is presented within the framework of predicting products, proposing mechanisms, and solving synthesis problems. Readers will fine-tune the key skills involved in solving those types of problems with the help of interactive, step-by-step instructions and problems.
Published by John Wiley & Sons Inc, 1996
ISBN 10: 0471121207 ISBN 13: 9780471121206
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. CHEMISTRY SECOND EDITIONThe fast, easy way to master the fundamentals of chemistryHave you ever wondered about the differences between liquids,gases, and solids? Or what actually happens when something burns?What exactly is a solution? An acid? A base? This is chemistry--thecomposition and structure of substances composing all matter, andhow they can be transformed. Whether you are studying chemistry forthe first time on your own, want to refresh your memory for a test,or need a little help for a course, this concise, interactive guidegives you a fresh approach to this fascinating subject. This fullyup-to-date edition of Chemistry: Concepts and Problems:* Has been tested, rewritten, and retested to ensure that you canteach yourself all about chemistry* Requires no prerequisites* Lets you work at your own pace with a helpful question-and-answerformat* Lists objectives for each chapter--you can skip ahead or findextra help if you need it* Reinforces what you learn with chapter self-tests.
Published by John Wiley & Sons Inc, 2006
ISBN 10: 047007499X ISBN 13: 9780470074992
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. The Only Three Questions That Count is the first book to show you how to think about investing for yourself and develop innovative ways to understand and profit from the markets. The only way to consistently beat the markets is by knowing something others don?t know. This book will show you how to do just that by using three simple questions. You?ll see why CNBC?s Mad Money host and money manager James J. Cramer says, \"I believe that reading his book may be the single best thing you could do this year to make yourself a better investor.In The Only Three Questions That Count, Ken Fisher challenges the conventional wisdoms of investing, overturns glib theories with hard facts, and blows up complacent beliefs about money and the markets. Ultimately, he says, the key to successful investing is daring to challenge yourself and whatever you believe to be true. Packed with more than 100 visuals, usable tools, and a glossary, The Only Three Questions That Count is an entertaining and educational experience in the markets unlike any other, giving you an opportunity to reap the huge rewards that only the markets can offer.
Published by John Wiley & Sons Inc, 1990
ISBN 10: 0131812319 ISBN 13: 9780131812314
Seller: Ergodebooks, Houston, TX, U.S.A.
Hardcover. Condition: Good. 1. Traces the development of the cottage garden, offers garden plans and advice on plant selection, and includes recipes for the fruits of the reader's labors.
Published by John Wiley & Sons Inc, 1999
ISBN 10: 0764551507 ISBN 13: 9780764551505
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. A comprehensive resource to painting and wallpapering offers a complete primer on paints finishes, and wallpaper, as well as advice on tools, equipment, and essential techniques. Original.
Published by John Wiley & Sons Inc, 2011
ISBN 10: 0470933119 ISBN 13: 9780470933114
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. Praise for Engaged Leadership, Second Edition\"Engaged Leadership is the best of both worlds: an engaging business story coupled with a primer on the practical skills all leaders need. In the book, Swindall provides many useful tools for successfully meeting twelve major leadership challenges. I recommend it.\"&;Mark Sanborn, author of The Fred Factor and You Don\'t Need a Title to Be a Leader\"This creatively inspiring book not only encourages the leaders of tomorrow, but also inspires the leaders of today to step up and meet the challenges of a changing world. Business leaders will find true substance at the core of each page.\"&;Nido Qubein, President, High Point University; and Chairman, Great Harvest Bread Co.\"Give this book to anyone aspiring to be an effective leader and you\'ve put them ahead of the curve. Clint Swindall has done a masterful job of bringing leadership to life in a book that\'s engaging and effective. Create a leadership culture in your company by getting this book now!\"&;Joe Calloway, author of Work Like You\'re Showing Off! and Becoming a Category of One\"This book is so engaging, you\'ll forget you\'re learning. If you only have time for one book this year, make it Engaged Leadership&;you won\'t be disappointed.\"&;Bradford D. Beldon, President and CEO, Beldon Roofing Company\"This book contains simple yet very effective management techniques that can improve every leader\'s ability to inspire and get the most out of their employees. Swindall shows us what employees want from leaders and how leaders can motivate employees using practical yet effective stories.\"&;John Wight, President and CEO, BF&M Insurance Group\"This is a slam dunk by Swindall! What a powerful read for any team member of an organization. A fun, enjoyable, insightful, and impactful lesson on how to apply the key concepts of engaged leadership to move your team forward.\"&;Joe Clark, Vice President of Ticket Sales and Services, Spurs Sports & Entertainment.
Published by John Wiley & Sons Inc, 1995
ISBN 10: 0020820852 ISBN 13: 9780020820857
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. Rates thousands of brand-name household and cosmetic products, foods, and beverages according to their short- and long-term health and allergy hazards, and provides recommendations for the safest items. Original. 40,000 first printing. $40,000 ad/promo.
Published by John Wiley & Sons Inc, 2006
ISBN 10: 0764599585 ISBN 13: 9780764599583
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. The popular former talk show host shares her superfood secrets for looking great, feeling fabulous, and staying young with more than eighty of her favorite recipes that bring the power of superfoods to homestyle dishes that taste too good to be \"healthy\" but are rich in antioxidants and other vital nutrients.
Published by John Wiley & Sons Inc, 2002
ISBN 10: 0471396729 ISBN 13: 9780471396727
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. The Devil\'s DoctorThe true story of one man s courageous fight against unspeakable evilIn May 1940, as Nazi panzers overran the Netherlands, Felix Kersten received a summons he dared not refuse. A successful and prosperous physical therapist who had ministered to the Dutch royal family, Kersten was \"asked\" to forsake his adopted home in the Netherlands and become personal physician to Nazi Reichsfuhrer Heinrich Himmler. While others might have spent the ensuing years paying fearful obeisance to this monstrous and unpredictable master, Kersten discovered that he had both the means and the courage to manipulate the surprisingly naive Himmler. In doing so, he saved thousands of lives and actually persuaded Himmler to join in a plot to overthrow Himmler s hero, Adolf Hitler.The Devil s Doctor tells the incredible true story of how one brave man did everything he could, and more than he ever imagined, to turn the corrupt and maniacal Nazi power structure against itself and prevent the slaughter of thousands. This riveting and compelling tale will convince you that one person s courage and determination truly can make a difference.Praise for John Waller s The Unseen War in Europe\"Superb. Mr. Waller knows his territory.\" --The Washington Times\"One of the most readable histories ever published of espionage, conspiracies, and intrigues that formed the backdrop against which the war s military campaigns were fought. . . . John H. Waller writes credibly and authoritatively on his subject.\" --Cleveland Plain Dealer.
Published by John Wiley & Sons Inc, 2005
ISBN 10: 0471697591 ISBN 13: 9780471697596
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Softcover. Condition: Good. This best-selling book prepares readers to formulate and solve material and energy balances in chemical process systems. It provides a realistic, informative, and positive introduction to the practice of chemical engineering.
Published by John Wiley & Sons Inc, 2003
ISBN 10: 0471374229 ISBN 13: 9780471374220
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. Two leading doctors explain the link between a wide range of health problems and an imbalance in brain chemistry and offer practical solutions on how to restore one\'s balance to achieve physical, mental, and emotional well-being, as well as a program of diet, exercise, nutritional supplements, and lifestyle changes to promote health.
Published by John Wiley & Sons Inc, 2010
ISBN 10: 0470539399 ISBN 13: 9780470539392
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. Now updated with new research and even more intuitive explanations, a demystifying explanation of how managers can inform themselves to make less risky, more profitable business decisionsThis insightful and eloquent book will show you how to measure those things in your own business that, until now, you may have considered "immeasurable," including customer satisfaction, organizational flexibility, technology risk, and technology ROI. Adds even more intuitive explanations of powerful measurement methods and shows how they can be applied to areas such as risk management and customer satisfaction Continues to boldly assert that any perception of "immeasurability" is based on certain popular misconceptions about measurement and measurement methods Shows the common reasoning for calling something immeasurable, and sets out to correct those ideas Offers practical methods for measuring a variety of "intangibles" Adds recent research, especially in regards to methods that seem like measurement, but are in fact a kind of "placebo effect" for management ? and explains how to tell effective methods from management mythologyWritten by recognized expert Douglas Hubbard-creator of Applied Information Economics-How to Measure Anything, Second Edition illustrates how the author has used his approach across various industries and how any problem, no matter how difficult, ill defined, or uncertain can lend itself to measurement using proven methods.
Published by John Wiley & Sons Inc, 2005
ISBN 10: 0471703117 ISBN 13: 9780471703112
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Hardcover. Condition: Good. A six-step plan for driving a wedge between the competition and the customerFor sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers a proven system for breaking the relationship between the competition and the customer. Randy Schwantz's method, The Wedge(r), includes a six-step plan that drives a "wedge" between the competition and the customer. He shows how to reveal the competition's shortcomings without seeming to, letting prospects decide independently to dump their current provider, exclude other competitors and, finally, switch to the salesperson's product or service. Offering real tactics, not just theory, this is the only sales strategy that really works to break the relationship between customers and the competition and bring in more business, faster than ever.Randy Schwantz (Dallas, TX) is a leading authority and expert on the sales process. A highly successful sales professional, he is a nationally respected sales trainer, author, sales coach, consultant, and public speaker. Randy is President and CEO of The Wedge Group, whose clients include Fortune 500 companies as well as small businesses.