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Lazarsfeld, P.F., Berelson, B. & Gaudet, H.

Published by Columbia University Press (1949)

Used

Quantity Available: 1

From: Better World Books (Mishawaka, IN, U.S.A.)

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About this Item: Columbia University Press, 1949. Condition: Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP113889088

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Paul Felix Lazarsfeld

Published by Columbia University Press, New York (1948)

Used
Hardcover

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From: Second Site Books (Chicago, IL, U.S.A.)

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About this Item: Columbia University Press, New York, 1948. Hardcover. Condition: Very Good. Dust Jacket Condition: Good. Second edition. Boards have some soil and chipping to dust cover. Board corners rubbed, showing. Exterior is sturdy. Interior is clean and firm. A hard to find title. Seller Inventory # 004293

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Paul F. Lazarsfeld; Bernard Berelson; Hazel Gaudet

Published by Columbia University Press (1968)

ISBN 10: 0231031580ISBN 13: 9780231031585

Used

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From: GlassFrogBooks (Hawthorne, CA, U.S.A.)

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About this Item: Columbia University Press, 1968. Condition: Good. A+ Customer service! Satisfaction Guaranteed! Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. Seller Inventory # 0231031580-2-4

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Lazarsfeld, Paul F.; Bernard Berelson and Hazel Gaudet

Used
Hardcover
First Edition

Quantity Available: 1

From: Xerxes Fine and Rare Books and Documents (Glen Head, NY, U.S.A.)

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About this Item: 1944. Condition: VG. NY 1944 first edition Duell Sloan and Pearce. Hardcover. Octavo, 178pp., original green cloth with gilt lettering. VG plus, no DJ. No ownership marks. Rare first edition in excellent condition of this classic work on American politics. Seller Inventory # a54871

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Hazel Gaudet,Bernard Berelson,Paul Lazarsfeld

Published by Columbia University Press (1968)

ISBN 10: 0231085834ISBN 13: 9780231085830

Used
Softcover

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From: Solr Books (Skokie, IL, U.S.A.)

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About this Item: Columbia University Press, 1968. Paperback. Condition: Good. Great reading/study copy. May have highlights and/or notes. Ships Fast! Satisfaction Guaranteed!. Seller Inventory # mon0000814402

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The People's Choice: How the Voter Makes: Lazarsfeld, Paul; Bernard

Lazarsfeld, Paul; Bernard Berelson; Hazel Gaudet

Published by Duell, Sloan and Pearce, New York (1944)

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Signed
First Edition

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From: Burnside Rare Books, ABAA (Portland, OR, U.S.A.)

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About this Item: Duell, Sloan and Pearce, New York, 1944. Condition: Good. First Edition. First edition. Signed by Paul Felix Lazarsfeld on front free endpaper, inscribed to former owner, whose name is written above on the same page.vi, [2], 178 pp. Publisher's dark green cloth lettered in gilt. A Good copy lacking a jacket, with dulled spine lettering, worn tips, some underlining and a few marginal notations in pencil and variously colored inks, general reading wear. A scarce signature from Lazarsfeld, the Austrian-American sociologist and founder of the Bureau of Applied Social Research at Columbia University. This influential work was a key development in the two-step flow of communication model theory, which posited "opinion leaders" within communities whose views are parroted by the masses.; this was a refutation of the even more top-down "hypodermic needle" or "magic bullet" theory. According to the current publishers of the book, Columbia University Press, who have kept it in print since 1948, the three co-authors "found that media such as newspapers and radio and campaign advertising did not have a profound influence on individual voting habits. Instead, interpersonal interactions and word of mouth were more significant for most voters. They argued that mass media reached a small but crucial subset of people, who passed information on to less avid media consumers." It has become a classic in the field of communications. Seller Inventory # 140939867

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