From the Back Cover:
- The authoritative reference-tutorial on eBay-the world's leading online auction service-packed with power-user tips and tricks
- Clear explanations and illustrated step-by-step instructions take readers through the entire eBay process-from the "eBaysics" of buying and selling to running an eBay business
- Written by an expert eBay user and veteran author, the book covers all aspects of eBay, from registering the first time to working with the eBay API
- Discusses eBay troubleshooting and includes useful appendices that explore hardware and software needs, eBay lingo, basic HTML markup terms, and more
If it can be done on eBay, you can do it...
Whether you’ve just visited the eBay site for the first time or you’re already planning your eBay business, this comprehensive guide covers what you need to know. Learn how to bid successfully, choose items to sell that buyers want to buy, conduct safe financial transactions, take advantage of feedback, find the true bargains when buying, and get a fair price for things you sell. You’ll even find an entire section to guide you through setting up and managing a practical, profitable business on eBay.
Inside, you’ll find everything you need to become an eBay power user
- Understand how eBay works, what it can and cannot sell, and how to take advantage of all its services
- Find out what makes a good User ID, why you should set up multiple inboxes, and how to protect your privacy
- Navigate the site and explore different auction types
- Avoid fraud and learn how to deal with questionable sellers and complicated transactions
- Choose the right items to sell, create sales listings that attract bids, and capture images that generate buyer interest
- Learn to pack and ship items for safe, timely delivery
- Discover how to accept credit card and other electronic payments
- Develop a business strategy, set up a schedule, track expenses and income, and report taxes
- Identify good sources for building your inventory
- Create attractive, easy-to-read auction listings using eBay’s features and HTML
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