Database Concepts - Softcover

Kroenke, David M.; Auer, David J.

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Softcover

ISBN 10: 0136086535 ISBN 13: 9780136086536

Publisher: Pearson College Div, 2009

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Written by one of the world's leading database authorities, Database Concepts, 4e, introduces the essential concepts students need to create and use small databases. The new edition is updated for access 2007.
Database Fundamentals; The Relational Model; Structured Query Language; Database Design; Data Modeling and the Entity-Relationship Model; Database Management; Database Administration; Database Processing Applications; Database Processing for Business Intelligence
For anyone looking for an up-to-date book that covers the essential concepts on small database management.

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From the Back Cover:

A Database text that all beginning students can use

At some point in business—or for a personal project...

You will need more than just a spreadsheet to do your job

You will want to run detailed reports

You will need to understand how to use one of many database programs

Are you ready?

With Database Concepts, by David M. Kronke, you will be.

You will learn:

Fundamentals of the relational model
Structured Query Language (SQL)
Data modeling
Database design
Database administration
...to do your job well.

Learn it here,

with Database Concepts, by David M. Kroenke www.prenhall.com/kroenke.
For further exploration and reinforcement.

About the Author:

David M. Kroenke is one of the pioneers of database technology In 1971, while working at the Pentagon, he programmed one of the world's first database management system (DBMS) products. In 1974 Grace Hopper appointed him to the CODAYSL EUF committee, and in 1977 he worked as ,a consultant for Fred Brooks at IBM. Kroenke helped to start the Microrim Corporation, where he led the development of the R:base family of DBMS products. In a 1991 article, Wayne Ratliff credited one of Kroenke's textbooks for giving him the idea for the development of d:base. In 1989 Kroenke consulted Microsoft on the project that led to the development of Microsoft Access. He is also the father of the semantic object model, a data model that many believe is superior to the entity-relationship model.

Kroenke is the author of five computer textbooks; his text Database Processing was first published in 1977 and is currently in its eighth edition. In 1990 and 1991 he was the Hanson Professor of Management Science at the University of Washington. In that same year the International Association for Computer Information Systems named him Computer Educator of the Year. He holds a B.S. in economics from the U.S. Air Force Academy, an M.S. in management science from the University of Southern California, and a Ph.D. from Colorado State University where he studied linear models under Franklin Graybill.

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