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This text reflects the realities of educational and marketplace needs. It goes beyond a discussion of the glamorous operations of the multinational corporations and includes the operational concerns of small and medium-sized firms. International business is examined from a truly global perspective rather just the view from the United States. The reality of the interplay between business and government is specifically addressed by presenting business as well as policy concerns. The important social dimensions of ethics and the environment are fully intergrated into the material. This text retains strong theory base but at the same time reflects the managerial concerns of those who work on the front lines of the business world.
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- PublisherDryden Press
- Publication date1993
- ISBN 10 0030976464
- ISBN 13 9780030976469
- BindingHardcover
- Edition number3
- Number of pages748
- Rating
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INTERNATIONAL BUSINESS, 3/E
Published by
Dryden Press
(1993)
ISBN 10: 0030976464
ISBN 13: 9780030976469
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Hardcover
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Book Description Hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_344321240
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International Business, 3rd edition
Published by
The Dryden Press
(1994)
ISBN 10: 0030976464
ISBN 13: 9780030976469
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Hardcover
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Book Description Hardcover. Condition: UsedGood. Hardcover; 3rd edition; fading, scuffing, and edge wear to exterior; fade spots to page edges; highlighting and margin marks; in good condition with firm binding. Seller Inventory # 96850
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