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Million Dollar Consulting, New and Updated Edition: The Professional's Guide to Growing a Practice

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9780070696280: Million Dollar Consulting, New and Updated Edition: The Professional's Guide to Growing a Practice
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"A profoundly practical guide to all consultants who wish to grow their practices."-Thomas R. Horton, Chairman Emetrius, American Management Association. Smaller staffs, greater job complexity, and higher performance goals are boosting the demand for consultants. Updated, with new information on handling competition, high-tech consulting, and media positioning this acclaimed how-to resource gives consultants the tools and advice they need to grow a firm that rakes in a $1 million a year. Step by step it shows how to raise capital, reel in new clients, set fees, accelerate growth, and more.

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Name Your Own Price In Today's Wide-Open Market! Are you still running your consulting business on a shoestring while giving your clients advice worth millions? It's time you got paid what you're really worth! This updated edition of the best-selling guide will show you how to market and develop your business into one that generates $1,000,000 or more annually. A classic that has helped thousands of consultants build their businesses and their incomes, it's how revised and updated to help you grab the amazing new opportunities in this era of corporate downsizing. From setting fees to hiring staff to winning over new clients and obtaining capital, Million dollar Consulting shows you how to develop a lucrative consulting business. You'll find practical, proven advice on how to: Target, land, and keep the kinds of powerful clients every consultant dreams of; Emply the most davantageious and lucrative bases for establishing fees (and the most persuasive arguments for telling a client you're raising them); Increase marketing and sales opportunities by integrating new technology into your business-including the savvy use of e-mail, computer-generated graphics, an effective web site on the Internet, and more; Establish your firm's image, intensify its profile, and make yourself a star through the use of promotion and publicity, networks and affiliations, and the speaking circuit.

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