School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less - Softcover

Beach, Jim; Hanks, Chris; Beasley, David

Softcover

ISBN 10: 0071753931 ISBN 13: 9780071753937

Publisher: McGraw Hill, 2011

Synopsis

The Beginner's Guide to Low-Risk Entrepreneurship

You want to start your own business, but "risk" isn't your middle name. You're not alone. Many successful entrepreneurs are averse to risk--but they have learned the tricks to working around it. And now you can too, with School for Startups.

This practical guide shows you how to build a business the smart way--without risking major assets such as your house, savings account, or health insurance.

You'll learn how to increase your chance of success by:

• Funding your venture without investors
• Entering international markets
• Taking full advantage of tools on the Web
• Marketing your product or service for little or no cost
• Deploying a third party to package and ship products
• Taking control of an existing business or franchise

The authors present hundreds of the best ideas for new businesses, along with case studies proving the effectiveness of their approach. Also included with the book is a code you can use to register for The Entrepreneur School (www.theentrepreneurschool.com), where you can access exclusive webinars and supplementary material.

About this title

About the Author:

Jim Beach is a serial entrepreneur, Radio Host at School for Startups Radio, International Speaker, and founder of International Entrepreneurship (internationalentrepreneurship.com).
Chris Hanks is an entrepreneur and lecturer at the University of Georgia, where he is Head of the Entrepreneurship Program at the Terry College of Business.
David Beasley worked for twenty-five years as a reporter and editor for the Atlanta Journal Constitution. His stories have appeared in many publications, including the New York Times, Bloomberg News, and GlobalAtlanta.com. His new book "Without mercy: The Stunning True Story of Race, Crime and Corruption in the Deep South" comes out in January 2014.

About this edition

• Publisher: McGraw Hill
• Publication date: 2011
• ISBN 10: 0071753931
• ISBN 13: 9780071753937
• Binding: Paperback
• Edition number: 1
• Number of pages: 208