Greenhouse Operation & Management - Hardcover

Nelson, Paul V.

Hardcover

ISBN 10: 0130105775 ISBN 13: 9780130105776

Publisher: Pearson College Div, 2002

Synopsis

Based on the author's life-long practical experiences both in the industry and in research, this best-selling, state-of-the-art guide to the operation of commercial flower and vegetable greenhouses presents coverage in the order in which decision-making concerns occur. Exceptionally comprehensive—yet accessible—it provides detailed, step-by-step instructions in layman's terms for ALL aspects of the business—from the physical facilities, to the day-to-day operations, to business management and marketing. Specific chapter topics cover greenhouse construction, heating, and cooling; environmental control systems; root substrate; root substrate pasteurization; watering; fertilization; alternative cropping system; carbon dioxide fertilization; light and temperature; chemical growth regulation; insect control; disease control; postproduction quality; marketing; and business management. For individuals entering the greenhouse business.

About this title

From the Publisher:

Providing detailed instructions in layman's terms, this best-selling text gives excellent coverage of the operation of commercial flower and vegetable greenhouses.

From the Back Cover:

Revised, expanded, and updated, Greenhouse Operation and Management continues to he the most thorough and inclusive greenhouse management text on the market. A wealth of new graphs and charts clearly illustrate new sections on floriculture as well as the expanded sections on production and marketing opportunities in the greenhouse industry. Featuring the same in-depth coverage that has made previous editions of Greenhouse Operation and Management noteworthy, this remarkable text maintains its unique blend of modern industry trends and pragmatic business perspectives.

New to this edition:

• Substantially revised sections on floriculture production and marketing
• A reference of careers in the greenhouse industry
• Numerous original photographs as well as completely new graphs and charts
• An updated chapter on "Marketing" reflecting current market developments
• Expanded information on the social and environmental movements within the floriculture trade

About this edition

• Publisher: Pearson College Div
• Publication date: 2002
• ISBN 10: 0130105775
• ISBN 13: 9780130105776
• Binding: Hardcover
• Edition number: 6
• Number of pages: 692