Items related to Principles of Marketing

Principles of Marketing - Hardcover

 
9780132167123: Principles of Marketing
View all copies of this ISBN edition:
 
 

Learn how to create value and gain loyal customers.

 

Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.

 

The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate.

"synopsis" may belong to another edition of this title.

  • PublisherPearson College Div
  • Publication date2011
  • ISBN 10 0132167123
  • ISBN 13 9780132167123
  • BindingHardcover
  • Number of pages613
  • Rating

Other Popular Editions of the Same Title

9780273752431: Principles of Marketing: Global Edition

Featured Edition

ISBN 10:  ISBN 13:  9780273752431
Publisher: Pearson Education Limited, 2012
Softcover

  • 9780137006694: Principles of Marketing

    Pearson, 2010
    Softcover

  • 9780273752509: Principles of Marketing W

    Pearso..., 2011
    Softcover

  • 9781408259153: Principles of Marketing with MyMarketingLab

    Pearso...
    Softcover

Top Search Results from the AbeBooks Marketplace

Stock Image

Kotler, Philip
Published by Pearson (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
LibraryMercantile
(Humble, TX, U.S.A.)

Book Description Condition: new. Seller Inventory # newMercantile_0132167123

More information about this seller | Contact seller

Buy New
US$ 25.91
Convert currency

Add to Basket

Shipping: US$ 3.00
Within U.S.A.
Destination, rates & speeds
Stock Image

Kotler, Philip
Published by Pearson College Div (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
GoldenWavesOfBooks
(Fayetteville, TX, U.S.A.)

Book Description Hardcover. Condition: new. New. Fast Shipping and good customer service. Seller Inventory # Holz_New_0132167123

More information about this seller | Contact seller

Buy New
US$ 28.62
Convert currency

Add to Basket

Shipping: US$ 4.00
Within U.S.A.
Destination, rates & speeds
Stock Image

Kotler, Philip
Published by Pearson College Div (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
GoldBooks
(Austin, TX, U.S.A.)

Book Description Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # think0132167123

More information about this seller | Contact seller

Buy New
US$ 32.26
Convert currency

Add to Basket

Shipping: US$ 4.25
Within U.S.A.
Destination, rates & speeds
Stock Image

Kotler, Philip
Published by Pearson (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
Front Cover Books
(Denver, CO, U.S.A.)

Book Description Condition: new. Seller Inventory # FrontCover0132167123

More information about this seller | Contact seller

Buy New
US$ 33.44
Convert currency

Add to Basket

Shipping: US$ 4.30
Within U.S.A.
Destination, rates & speeds
Stock Image

Kotler, Philip; Armstrong, Gary
Published by Pearson College Div (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
Books Unplugged
(Amherst, NY, U.S.A.)

Book Description Condition: New. Buy with confidence! Book is in new, never-used condition. Seller Inventory # bk0132167123xvz189zvxnew

More information about this seller | Contact seller

Buy New
US$ 42.86
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

Philip Kotler, Gary Armstrong
Published by Prentice Hall (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
Ergodebooks
(Houston, TX, U.S.A.)

Book Description Hardcover. Condition: New. 14. Seller Inventory # DADAX0132167123

More information about this seller | Contact seller

Buy New
US$ 42.89
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

Kotler, Philip; Armstrong, Gary
Published by Pearson College Div (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
Wizard Books
(Long Beach, CA, U.S.A.)

Book Description Hardcover. Condition: new. New. Seller Inventory # Wizard0132167123

More information about this seller | Contact seller

Buy New
US$ 51.54
Convert currency

Add to Basket

Shipping: US$ 3.50
Within U.S.A.
Destination, rates & speeds
Stock Image

Kotler, Philip, Armstrong, Gary
Published by Prentice Hall (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 1
Seller:
The Book Spot
(Sioux Falls, SD, U.S.A.)

Book Description Hardcover. Condition: New. Seller Inventory # Abebooks90339

More information about this seller | Contact seller

Buy New
US$ 59.00
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Seller Image

Kotler,Philip
Published by Prentice Hall (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
New Hardcover Quantity: 7
Seller:
LIBRERIA LEA+
(Santiago, RM, Chile)

Book Description Dura. Condition: New. Dust Jacket Condition: Nuevo. 0 (illustrator). 14a. 0 1600 gr. Libro. Seller Inventory # 9780132167123LEA91909

More information about this seller | Contact seller

Buy New
US$ 122.78
Convert currency

Add to Basket

Shipping: US$ 37.00
From Chile to U.S.A.
Destination, rates & speeds