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Synopsis

An engaging, cross-disciplinary guide to research methodology
Practical Research: Planning and Design is a do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide the reader from the selection of a problem to the preparation of a completed report.

The 12th Edition has been updated to include the latest technology-based strategies and online tools. Other key changes include a better balance between quantitative and qualitative methods and the addition of a new chapter on action research.

Also available with MyLab Education

MyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. MyLab Education helps students bridge the gap between theory and practice—better preparing them for success in their future endeavors.

Note: You are purchasing a standalone product; MyLab Education does not come packaged with this content. Students, if interested in purchasing this title with MyLab Education, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.

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From the Back Cover

An engaging, cross-disciplinary guide to research methodology
Practical Research: Planning and Design is a do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide the reader from the selection of a problem to the preparation of a completed report.

The 12th Edition features:

  • Updated Practical Applications, Guidelines, Checklists, and Conceptual Analysis exercises
  • An entirely new chapter 10 on action research
  • Expanded and updated discussions of qualitative and mixed-methods designs and data analyses
Reach every student by pairing this text with MyLab Education
MyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. MyLab Education helps students bridge the gap between theory and practice–better preparing them for success in their future endeavors. Learn more about MyLab Education.

 

About the Author

Jeanne Ellis Ormrod holds a B.A. degree in psychology from Brown University and M.S. and Ph.D. degrees in educational psychology from The Pennsylvania State University. For more than twenty years she was a faculty member at the University of Northern Colorado, where she taught courses in learning and cognition, educational psychology, measurement, and research methods; she is currently Professor Emerita of Psychological Sciences at UNC. Dr. Ormrod has published numerous research articles but is probably best known for this book and several other textbooks: Human Learning (7th ed., 2016); Educational Psychology: Developing Learners (9th ed., coauthored by Eric and Lynley Anderman, 2014); Essentials of Educational Psychology (5th ed., coauthored with Brett D. Jones, 2018); and Child Development and Education (6th ed., 2016, all editions coauthored with Teresa McDevitt).

Paul D. Leedy
is late of the American University.

"About this title" may belong to another edition of this title.

  • PublisherPearson
  • Publication date2018
  • ISBN 10 0134775651
  • ISBN 13 9780134775654
  • BindingPaperback
  • Number of pages464
  • Rating
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      536 ratings by Goodreads

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