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Caples, John Tested Advertising Methods

ISBN 13: 9780139068911

Tested Advertising Methods

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9780139068911: Tested Advertising Methods
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A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.

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9780139069093: Tested advertising methods

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ISBN 10: 0139069097 ISBN 13: 9780139069093
Publisher: Prentice-Hall, 1974

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John Caples
Published by Prentice Hall Trade (1980)
ISBN 10: 0139068910 ISBN 13: 9780139068911
New Softcover Quantity: 1
Hafa Adai Books
(Charleston, SC, U.S.A.)

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