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A textbook for communications students that integrates the basic rules of science with the research procedures that follow those rules. Suitable for undergraduates and as a first research methods text for graduate students. Annotation copyright Book News, Inc. Portland, Or.
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*HA09, Research Methods for Communication Science, James H. Watt(University of Connecticut), Sjef A. van den Berg(University of Connecticut), H4026-4, 656 pp., 7 x 9 1/4, 0-205-140262, clothbound, 1995, $36.00nk, January*/This book integrates the basic philosophy of science, statistics, research design, and investigatory procedures in order to tell the reader why they are conducting research using the described methods and how to do them. Both the quantitative and qualitative methods of research are defined.
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- PublisherAllyn & Bacon
- Publication date1995
- ISBN 10 0205140262
- ISBN 13 9780205140268
- BindingHardcover
- Number of pages656
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