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The most comprehensive and up-to-date public relations writing text available has just been updated in its 7th edition. With real-world examples of award-winning work by PR professionals, Public Relations Writing and Media Techniques continues to help readers master the many techniques needed to reach a variety of audiences in today’s digital age. This book emphasizes the nuts and bolts of writing, producing, and distributing public relations materials through traditional and social media, making it valuable to public relation professionals and students alike.
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- PublisherPearson
- Publication date2012
- ISBN 10 0205211674
- ISBN 13 9780205211678
- BindingPaperback
- Number of pages560
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Public Relations Writing and Media Techniques: United States Edition
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Pearson College Div
(2012)
ISBN 10: 0205211674
ISBN 13: 9780205211678
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