In France, at the turn of the century, people began to recognize the poster as a work of art. Jules Cheret, who invented the colored lithograph poster and for thirty years delighted the French with his gay and brilliant work was unquestionably the most popular artist of the day. This book traces the history of the poster from Cheret to Cappiello. From the DJ: "These are the men whom Jane Abdy appraises. She examines their diverse styles and their equally diverse inspirations. She shows, by reference to contemporary sources, how the poster was appreciated by writers, painters, and the public alike, and goes on to discuss the activities of the poster enthusiasts today whose colelctions are the principal source for her study. This, in fact, is a book for the collector as much as for the art enthusiast, not only for telling the story, but also for describing the rise in market value of these classics of poster art since they were designed." An excellent history, featuring Cheret, Bonnard, Steinlen, Grasset, Mucha, Toulouse-Lautrec, and many others. 76 pages, profusely illustrated throughout.
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