After an astonishing career-first in Scotland, and then over 27 years with Manchester United Football Club- Sir Alex Ferguson delivers Leading, in which the greatest soccer coach of all time will analyze the pivotal leadership decisions of his 38 years as a manager and, with his friend and collaborator Sir Michael Moritz, draw out lessons anyone can use in business and life to generate long-term transformational success.
From hiring practices to firing decisions, from dealing with transition to teamwork, from mastering the boardroom to responding to failure and adversity, Leading is as inspiring as it is practical, and a go-to reference for any leader in business, sports, and life.
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Sir Alex Ferguson is a former Scottish player and manager who managed Manchester United from 1986 to 2013. His time at the club has led to Ferguson being regarded as one of the most successful, admired and respected managers in the history of the game. On May 8, 2013, Ferguson announced his retirement as manager of Manchester United. During his 27 years at the club, he won 38 trophies, including 13 Premier Leagues and two UEFA Champions League titles.
Sir Michael Moritz is a venture capitalist and chairman of Sequoia Capital, the original backers of Apple, Cisco, YouTube and WhatsApp; he has also served on the board of directors of Google, LinkedIn, PayPal and Yahoo!. He is a former journalist with Time Magazine and author of the first history of Apple, The Little Kingdom. Originally from Wales, he lives near San Francisco, CA.
LEADING is about leadership, management and the pursuit of success. It's a fantastic book, one of the best of its kind. The defining quality of Ferguson and Moritz's book is its clarity. The pair discuss leadership from a purely practical perspective, their raw material being Ferguson's vast experience. If there's one word, though, that characterises his philosophy of management it's discipline... And yet what comes through very strongly is humility, even vulnerability.Every success of his, you realise, has been hard-won. Failure has been a constant threat. Nagging anxiety he just accepted 'as part of my job'. And he wouldn't have had it any other way. -- Marcus Berkmann Daily Mail For those interested in the subject of leadership, be it managing people effectively and getting the best out of them or learning which qualities and traits separate those who manage and those who inspire, Leading is a worthwhile read.Football fans might complain that the book is over too quickly, even though Ferguson provides 343 pages of entertaining stories and observations. Structuring his sermons in an easily read format is the latest managerial masterstroke from a man who made a career out of regularly producing them. Daily Express The foundation for its (Man Utd's) success was built by Ferguson, whose near-pathological obsession with football - and with winning - is a case study in leadership. -- Lionel Barber Financial Times Ferguson is one of the most successful men in his field - not just in football, but any sport in any era. He defied the norms and the scale of his accomplishments will only become more apparent with the passing of time. History will see that Ferguson grows, not diminishes. -- Matt Dickinson The Times This is as good as Ferguson's last book. Both are about being a particular kind of person... Independent
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