Unleashing Your Creativity: Breaking new ground...without breaking the bank (Business on a Shoestring) - Softcover

Armstrong, Janice

Softcover

ISBN 10: 0713675446 ISBN 13: 9780713675443

Publisher: A&C Black Business Information and Development, 2008

Synopsis

The Business on a Shoestring series helps small business owners grow
their business imaginatively, effectively and without spending a
fortune.
Aimed at entrepreneurs with plenty of vision and commitment but not a
lot of cash, each book is packed with ideas that really work, real-life
examples, step-by-step advice and sources of further information.

Given a little encouragement, we can all be creative, which is good
news for all small business owners. You don't need to engage expensive
consultants to help you come up with great ideas, and this book shows
you how.

Full of practical advice that will help readers tap into their
creative side and reach their business goals at the same time, this
book will help you understand what creativity is, get to grips with the
creative process and come up with ideas that will have a real impact on
your bottom line.

About this title

About the Author:

Janice Armstrong is an experienced trainer, coach and broadcaster.
She works for Clear, a consultancy that helps clients come up with big
ideas to grow their businesses. She designs creative training
programmes and her recent clients include GlaxoSmithKline, Colgate
Palmolive and the Royal Mail. During a 10 year career with the BBC, she
presented a variety of radio and television programmes and spent three
years as the BBC's Education Correspondent.

About this edition

• Publisher: A&C Black Business Information and Development
• Publication date: 2008
• ISBN 10: 0713675446
• ISBN 13: 9780713675443
• Binding: Paperback
• Number of pages: 128