Items related to Heroes, Monsters, and Messiahs
Unveils the symbolism, mythology, and role models found in movies and television shows throughout history, highlighting such examples as "Gone With the Wind," "The Cosby Show," "Happy Days," and "Titanic."
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About the Author:
Elizabeth C. Hirschman is a professor of marketing and a member of the faculty of management at Rutgers University. She is the author of more than 200 scholarly articles, monographs, and books, and she is a recognized expert and consultant on consumer behavior and product symbolism.
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- PublisherAndrews McMeel Publishing
- Publication date2000
- ISBN 10 0740704850
- ISBN 13 9780740704857
- BindingHardcover
- Edition number1
- Number of pages384
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Heroes, Monsters, and Messiahs
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Andrews McMeel Publishing
(2000)
ISBN 10: 0740704850
ISBN 13: 9780740704857
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Heroes, Monsters, and Messiahs
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Heroes, Monsters, and Messiahs
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ISBN 13: 9780740704857
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HEROES, MONSTERS, AND MESSIAHS
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Andrews McMeel Publishing
(2000)
ISBN 10: 0740704850
ISBN 13: 9780740704857
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