Items related to Strategic Marketing Management (CIM Student Workbook)
Written for students studying for the CIM Diploma, this text aims to help readers to pass the exam first time. It contains unit objectives to make planning study time easier, unit tasks and questions to test knowledge, practcial examples and case studies to relate theory to practice, chapter summaries, revision tips, and a glossary of terms.
"synopsis" may belong to another edition of this title.
Book Description:
Widely known as the most authoritative, successful and influential text in the sector
From the Publisher:
This new, revised and updated edition builds on the strengths of the original text, making it essential reading for everyone studying the management of marketing.
"About this title" may belong to another edition of this title.
- PublisherButterworth-Heinemann Ltd
- ISBN 10 0750629142
- ISBN 13 9780750629140
- BindingPaperback
- Rating
Other Popular Editions of the Same Title
Top Search Results from the AbeBooks Marketplace
Stock Image
Strategic Marketing Management 1996-97 (CIM Student Workbook: Diploma)
Seller:
Rating
Book Description Paperback. Condition: Very Good. Strategic Marketing Management 1996-97 (CIM Student Workbook: Diploma) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780750629140
Buy Used
US$ 117.76
Convert currency
Stock Image
Strategic Marketing Management 1996-97 (CIM Student Workbook: Diploma)
Seller:
Rating
Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780750629140
Buy Used
US$ 117.76
Convert currency