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Shows how to write effective advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work.
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Book Description Holt Paperbacks, 1990. Paperback. Condition: New. Never used!. Seller Inventory # P110805011943
Book Description Holt Paperbacks, 1990. Paperback. Condition: New. Updated. Seller Inventory # DADAX0805011943
Book Description Condition: New. New. Seller Inventory # STORE-0805011943