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Blending cultural, religious, and media history, Tona Hangen offers a richly detailed look into the world of religious radio. She uses recordings, sermons, fan mail, and other sources to tell the stories of the determined broadcasters and devoted listeners who, together, transformed American radio evangelism from an on-air novelty in the 1920s into a profitable and wide-reaching industry by the 1950s.
Hangen traces the careers of three of the most successful Protestant radio evangelists--Paul Rader, Aimee Semple McPherson, and Charles Fuller--and examines the strategies they used to bring their messages to listeners across the nation. Initially shut out of network radio and free airtime, both of which were available only to mainstream Protestant and Catholic groups, evangelical broadcasters gained access to the airwaves with paid-time programming. By the mid-twentieth century millions of Americans regularly tuned in to evangelical programming, making it one of the medium's most distinctive and durable genres. The voluntary contributions of these listeners in turn helped bankroll religious radio's remarkable growth.
Revealing the entwined development of evangelical religion and modern mass media, Hangen demonstrates that the history of one is incomplete without the history of the other; both are essential to understanding American culture in the twentieth century.
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"In this engagingly written and accessible study, Hangen provides a window into both the development of evangelical Christianity in the 20th century and the understudied world of radio. . . . Hangen does readers a great service by fleshing out the main characters and contentions of radio's heyday. . . . [Hangen] is a highly skilled and innovative writer, with a remarkable talent for description and for employing primary sources to invite readers into the story. She also makes her mark on how evangelical history is told."-- Publishers Weekly
Tona J. Hangen is a lecturer in the History and Literature Program at Harvard University.
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Book Description The University of North Carolina Press, 2002. Condition: Good. 1st Edition. Former Library book. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP80475183
Book Description University of North Carolina Press. Library Binding. Condition: Good. A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. The dust jacket is missing. At ThriftBooks, our motto is: Read More, Spend Less. Seller Inventory # G0807827525I3N01
Book Description The University of North Carolina Press, 2002. Condition: Good. A+ Customer service! Satisfaction Guaranteed! Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. Seller Inventory # 0807827525-2-4
Book Description The University of North Carolina Press, 2002. Library Binding. Condition: Good. Seller Inventory # SONG0807827525