Multimedia Tools for Managers - Hardcover

Szuprowicz, Bohdan O.

9780814402542: Multimedia Tools for Managers

Hardcover

ISBN 10: 0814402542 ISBN 13: 9780814402542

Publisher: Amacom Books, 1996

Created by an expert in cutting-edge information technology, Multimedia Tools for Managers is a quick-start manual for every businessperson eager to tap the huge potential of interactive multimedia communications. It explains the technical requirements and major management issues involved with using multimedia for work group computing, multimedia conferencing, marketing, customer services, corporate training, business presentations, health care delivery, information services, industrial applications, education, and public information.
You'll discover the competitive advantages of multimedia technology for each of these implementations...learn all about the components required to put together a multimedia configuration that meets your needs...evaluate the wisdom of upgrading your current equipment versus investing in a new system...and see how multimedia is being used profitably by such diverse organizations as FedEx, the Chicago White Sox, Northern Telecom, Sears, Steelcase, Union Pacific, and the U.S. Air Force.

"synopsis" may belong to another edition of this title.