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Howard R. Moskowitz, Ph.D., is president and CEO of Moskowitz Jacobs Inc., White Plains, NY, a firm he founded in 1981. Moskowitz is a well-known experimental psychologist in the field of psychophysics (the study of perception and its relation to physical stimuli) and an inventor of world-class market research technology.
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Book Description hardback. Condition: New. Language: ENG. Seller Inventory # 9780849367052
Book Description Hardcover. Condition: Brand New. 272 pages. 1.50x7.50x0.75 inches. In Stock. Seller Inventory # __0849367050
Book Description Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Howard R. MoskowitzThis book extends the analysis of perception of food qualities to the area of multivariate methods. It presents the field of sensory analysis and gives the reader first-hand descriptions of research approaches and applications. Seller Inventory # 595092687
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