Publish Your Patterns! How to Write, Print, and Market Your Designs - Softcover

Restuccia, Nancy

Softcover

ISBN 10: 0971450137 ISBN 13: 9780971450134

Publisher: MAKE IT EASY SEWING & CRAFTS, 2002

Synopsis

The "How to" book for anyone in the "soft craft" world (quilting, sewing, needlework, doll making) who wants to take their original designs and turn them into patterns. Section I, "From Idea to Paper", covers coming up with the idea, writing how-to instructions, creating a cover, delivering files to the printer, and packing patterns into bags. Section II, "The Marketing Approach", describes the five elements of the marketing mix — product, package, price, distribution, and advertising/publicity/promotion — and shows how to use them to maximize sales. Section III, "Business & Legal Issues", has advice for setting up and running a business, including administration, finance, record keeping, and copyright registration. Section IV, "Appendices", contains resource information including list of distributors, trade shows, trade publications, printers and more.

About this title

About the Author:

Nancy Restuccia founded Make It Easy Sewing & Crafts™ in 1995 with the pattern KinderKakes. Seven years and seven patterns later — including the best-selling Humbug Bag™ — she sold the business to have more time to design and create. Prior to running a successful design business, Nancy ran her own communications consulting company — “Words That Work”. Her corporate career includes executive positions in marketing for Procter and Gamble® and A.C. Nielsen Company® as well as work with the Minneapolis Institute of the Arts. Nancy has a Masters Degree in Marketing.

“Publish Your Patterns!” is Nancy’s tenth book. Others include “Hold It! How to Sew Bags, Totes, Duffels, Pouches & More (Chilton/Krause) and Quilting by Machine (Singer Sewing Reference Library.)

Review:

"Anyone thinking about publishing patterns needs this book!" -- Nancy Weber, pattern buyer for Checker Distributors

"Destined to be a classic! Solid, jam-packed with no-nonsense information..." -- Rosalie Cooke, editor of the "Art You Wear "newsletter

"Perfect for the beginning designer who doesn't know where to start..." -- Morna McEver Golletz, editor of "The Professional Quilter"

About this edition

• Publisher: MAKE IT EASY SEWING & CRAFTS
• Publication date: 2002
• ISBN 10: 0971450137
• ISBN 13: 9780971450134
• Binding: Paperback
• Edition number: 1
• Number of pages: 144