Magnetic Real Estate Photography - Softcover

Carla Johnson

Softcover

ISBN 10: 0981058817 ISBN 13: 9780981058818

Publisher: Faux Pop Media, 2009

Synopsis

Magnetic Real Estate Photography contains essential photography tips for real estate agents, investors, property managers and photographers who want to take advertising photos with maximum impact. Online digital photography is the most significant factor in real estate advertising today. Great ad photos will attract viewers and hold their attention, while poor photos drive viewers away.

REALTORS® and investors with amateur photography skills take most of the real estate advertising photos on the internet today. This book will help photographers of ALL skills levels take the most effective pictures possible. Great real estate ad photos will attract more viewers and more business. Your property will be remembered long after the others have been forgotten.

It's Magnetic!

About this title

About the Author:

Carla Johnson is an artist, a much-loved educator, a photographer and a real estate investor. This book is a natural result of her talents, her vocation and her passions. As a real estate investor and photographer, she has seen firsthand how just a little extra time and effort can enhance an image to magnetically attract a potential purchaser or tenant. Her photos of her own home helped sell it in less than 2 days, with 4 competing offers, in the midst of a recession.

Review:

Every serious real estate investor, property manager, or REALTOR® should have this book by their side.

I have been working with investors, landlords and REALTORS® for over 17 years and have never come across a more practical book that can immediately impact your bottom line. Marketing with photos is now more important than ever. I have seen a small percentage of ads with excellent pictures, but most have poorly planned inadequate photos. Many fantastic properties have been passed over because the images failed to pull in buyers or renters. The initial reaction by the owner or realtor is to change the price or rent, (costing them money) when in fact a few better planned photos would solve the problem and possibly even allow them to increase their price.

Put this book on your desk and take it with you every time you take pictures of a property. --Don R. Campbell, President, Real Estate Investment Network, Best Selling Author of Real Estate Investing in Canada 2.0

This book should be part of every serious REALTORS® tool kit. It is practical, beautiful, artistic and easy to read and digest.

Having the ability to take good pictures should be the price of admission for a realtor, but sadly varies from excellent (rare) to laughable (often). The principles and tips in this book will exponentially improve your picture taking skills and therefore your marketing efforts.

Whether you are experienced or new to the real estate business, do yourself a favour. Buy and read this book! --Tracie Giesbrecht, Sales Representative, Royal LePage Niagara R.E. Inc.

Carla's book COMPLETELY changed my perspective on how to sell a house - she saved me a *fortune*! Trust me, if you're selling, you need this book!! --Peggy Richardson, Humanus Publishing

About this edition

• Publisher: Faux Pop Media
• Publication date: 2009
• ISBN 10: 0981058817
• ISBN 13: 9780981058818
• Binding: Paperback
• Number of pages: 127