From the Inside Flap:
A wake-up call to even the most health conscious people, The Pleasure Trap boldly challenges conventional wisdom about sickness and unhappiness in today's contemporary culture, and offers groundbreaking solutions for achieving change. Authors Douglas Lisle, Ph.D., and Alan Goldhamer, D.C., provide a fascinating new perspective on how modern life can turn so many smart, savvy people into the unwitting saboteurs of their own well-being. Inspired by stunning original research, comprehensive clinical studies, and their successes with thousands of patients, the authors construct a new paradigm for the psychology of health, offering fresh hope for anyone stuck in a self-destructive rut. Integrating principals of evolutionary biology with trailblazing, proactive strategies for wellness, they argue that people who are chronically overweight, sick and ailing, or junk food junkies aren't that way because they're lazy, undisciplined, or stuck with bad genes. The authors reveal that most are victims of a dilemma that harkens back to our prehistoric past-"the Pleasure Trap." Drs. Lisle and Goldhamer then call upon their clinical experience, scientific investigations, and a recent revolution of understanding in human motivational psychology to provide you with solutions for the challenges of keeping on a healthful course-and how to make the most of your life. --This text refers to an alternate Paperback edition.
Review:
"Lisle and Goldhamer make a major contribution to our understanding of why we do things not in our long term, best interest. It is a MUST read for anyone interested in making healthier choices." --T. Colin Campbell, author of The China Study
"The Pleasure Trap is a bold, fresh look at the collisions between our culture and our health that take so many victims. I recommend this book to anyone seeking a clearly written and innovative guide to the very best of health." --Neal D. Barnard, M.D., President, Physicians Committee for Responsible Medicine
"This is a must-read for scholars of nutrition, physicians, students, health care personnel, and anyone who is caught in or wants to avoid the pleasure trap." --Caldwell B. Esselstyn, Jr., MD, Prevent and Reverse Heart Disease
"About this title" may belong to another edition of this title.