Presenting Data Effectively: Communicating Your Findings for Maximum Impact

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9781506353128: Presenting Data Effectively: Communicating Your Findings for Maximum Impact
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Now in striking full color, Presenting Data Effectively, Second Edition by Stephanie D. H. Evergreen shows readers how to make the research results presented in reports, slideshows, dashboards, posters, and data visualizations more interesting, engaging, and impactful. The book guides students, researchers, evaluators, and non-profit workers―anyone reporting data to an outside audience―through design choices in four primary areas: graphics, text, color, and arrangement. The Second Edition features an improved layout with larger screenshots, a review of the recent literature on data visualization, and input from a panel of graphic design experts.

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About the Author:

Dr. Stephanie D. H. Evergreen is a sought-after speaker, designer, and researcher. She is best known for bringing a research-based approach to helping others better communicate their work through more effective graphs, slides, and reports. She holds a PhD from Western Michigan University in interdisciplinary research, which included a dissertation on the extent of graphic design use in written data reporting. Dr. Evergreen has trained audiences worldwide through keynote presentations and workshops for clients, such as Verizon, Head Start, American Institutes for Research, Brookings Institute, the Ad Council, Boys and Girls Club of America, and the United Nations. She led the first known attempt to revamp the quality of presentations for an entire association: the Potent Presentations Initiative for the American Evaluation Association (AEA). She is the 2015 recipient of the AEA’s Marcia Guttentag Promising New Evaluator Award, which recognizes early notable and substantial accomplishments in the field. Dr. Evergreen is coeditor and coauthor of two issues of New Directions for Evaluation on data visualization. She writes a popular blog on data presentation at StephanieEvergreen.com. Her book, Presenting Data Effectively: Communicating Your Findings for Maximum Impact, was published by Sage in Fall 2013 and was listed as number one in Social Science Research on Amazon in the United States and United Kingdom for several weeks.


Review:

The book is aimed at all those involved in the presentation of information. For graphic designers, however, this book probably offers little new. "Presenting Data Effectively" is easy to read, as it is very well structured and prepared. The second edition is richly illustrated with 201 colour illustrations. It is practice-oriented and offers scientifically proven arguments for the recommendations. Numerous learning suggestions, tools, tips and further references to further sources for more information round off the book.


Author: Anja Kaup Published On: 2018-03-15

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Book Description SAGE Publications Inc, United States, 2017. Paperback. Condition: New. 2nd Revised edition. Language: English. Brand new Book. Now in striking full colour, the Second Edition shows readers how to make the research results presented in reports, slideshows, dashboards, posters, and data visualizations more interesting, engaging, and impactful. The book guides students, researchers, evaluators, entrepreneurs, and non-profit workers-anyone reporting data to an outside audience-through design choices in four primary areas: graphics, text, colour, and arrangement. The Second Edition features an improved layout with larger screenshots, a review of the recent literature on data visualization, and input from a panel of graphic design experts. NEW TO THIS EDITION:A new checklist provides guidelines to help readers develop their skills in visualizing data. Revised content on text addresses font sizes, how to handle text in graphs, and which fonts to use and not use. A rewritten chapter on color now incorporates guidance for complying with the Americans with Disabilities Act. A chapter on arrangement now addresses how to construct reporting that aligns with a mobile reading culture. KEY FEATURES:An easy-to-follow format and straightforward content make it easy for readers to understand the strategies covered in the book. A focus on what works for memory and comprehension gives readers a way to show how meaningful their data really are. Cutting-edge examples and applications from several social sector fields bring concepts to life. Guidance based on Microsoft Office products makes it easy to implement the suggestions and examples without purchasing new programs or learning new applications. Before and after illustrations of reporting techniques with diagnostic step-by-step instructions for replication give readers hands-on experience. Examples of good communication in various reporting mechanisms, such as posters, PowerPoint and online presentations, and reports, introduce readers to best practices material. AncillariesAccess helpful tools and resources all in one place /evergreen2e), including:A research & evaluation report layout checklist A data visualization checklist Templates of style sheets A PowerPoint template on the "rule of thirds" A slide deck planning sheet. Seller Inventory # AAX9781506353128

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