Global Inc.: An Atlas of the Multinational Corporation - Softcover

Medard Gabel; Henry Bruner

9781565847279: Global Inc.: An Atlas of the Multinational Corporation

Softcover

ISBN 10: 156584727X ISBN 13: 9781565847279

Publisher: The New Press, 2003

Of the hundred largest economies in the world, forty-nine are corporations. A handful of corporate giants control most of the world’s energy, technology, food, banks, industry, and media. Yet despite the ubiquity of enormous multinationals as the leading agents of globalization in the world, the history and character of corporate entities remains largely unknown, daunting, and inaccessible to the general public.

Global Inc. is an atlas that charts this new, multinational geography. It features an extraordinary series of two hundred specially commissioned full-color maps that show how multinational corporations such as General Motors, Toyota, IBM, AT&T, Microsoft, British Petroleum, and AOL Time Warner, have spread out across the globe. Colorful explanatory charts and graphs make clear the tremendous and surprising reach of individual corporations. And additional maps chart the rise of trade, multinational financial institutions, and global tools like the Internet.

The product of several years of collaborative research by leading historians and geographers, Global Inc. is the first book to examine multinational corporations from a truly global perspective, and in atlas format. Impartial, accessible, and engrossing, Global Inc. offers a penetrating look at one of the most powerful phenomena on the planet in the twenty-first century.

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About the Author:

Medard Gabel is the director of product development and cofounder of osEarth, Inc., a research and education company. He is the author of five books, including Energy, Earth and Everyone; Ho-Ping: Food for Everyone; and Empty Breadbasket. He lives in Philadelphia.

Henry Bruner is director and senior researcher at the World Game Institute in Philadelphia.

Review:

"... throws unusual light on globalization... companies with extensive global reach are subjected to a objective critical eye... surprising data -- Yale Global Online, November 12, 2003

"... vivid geographic representations of multinational corporation. ... visual nature provides refreshing way to look at and analyze corporations... -- Harvard Business School Working Knowledge, December 15, 2003

"...a fascinating book... part of effort to conceptualize and see globalization in a historical perspective... achieves objective admirably..." -- The Wall Street Journal, January 6, 2004

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