Sales Talk - Softcover

Serafino, Len

2.8

5 ratings by Goodreads

Softcover

ISBN 10: 1580628516 ISBN 13: 9781580628518

Publisher: Adams Media, 2003

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The key to successful sales is going back to the basics: talking, writing, and other nonverbal communication. Sales Talk is a complete program designed to help you improve communication skills through myriad means—from reading more to listening better; and from developing effective presentations to delivering the timely, refreshing pause.

Using his highly effective techniques, longtime sales trainer Len Serafino guides you on how to:

�Convey passion in your pitch
�Use presentation tools to your best advantage
�Make e-mails work for you, not against you
�Convey confidence in your body language
�Write perfect follow-up letters
�Master your public speaking skills

No matter what your level of experience, Sales Talk is an ideal resource guaranteed to be an asset in any sales situation—no matter how challenging.

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About the Author:

Len Serafino spent ten successful years selling medical equipment and services to doctors, hospitals, and HMOs before becoming vice president of purchasing for a national home care company. He has taught selling skills to hundreds of sales professionals. His articles have appeared in Toastmaster Magazine and Homecare Magazine. Mr. Serafino lives in Franklin, Tennessee.

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