From the Publisher:
The sweep of technology has made digital design ubiquitous in today's business arena. What was once experimental has grown into a crucial ingredient to the working lives of graphic designers, illustrators, webmasters, writers, marketers, and many others. New changes abound, but the need is constant for this eclectic group of professionals to successfully handle design projects in today's digital marketplace. For anyone planning, purchasing, creating, or managing digital design projects, the answers have arrived from Liane Sebastian in the must-read guide Digital Design Business Practices, third edition.
From the Author:
"Changes that transform methods, processes, and whole industries can happen with surprising speed, leaving most members breathless in their effort to keep up," says author Liane Sebastian, a twenty-five-year design industry veteran. "These changes sneak up on many who find themselves suddenly out-of-date." To keep clients, creators, and producers of digital imagery current, this thoroughly revised and expanded edition of an industry classic (previously published as Electronic Design and Publishing) details planning, ownership, responsibilities, development, and communications.
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